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We give you the information you really need and are committed to a better and more ecological working environment. When Book Publisher Best of HR – Berufebilder.de® with a unique book concept and eCourses we offer over 20 years of experience in Corporate Publishing - with Clients like Samsung, Otto, Governmental Institutions. Publisher Simone Janson also heads the Institute Berufebilder Yourweb, which awards scholarships and belongs to one of the top 10 female German bloggers, referenced in ARD, FAZ, ZEIT, WELT, Wikipedia.
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Trending Topics
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For managers & employers
Here you will find popular articles from the categories. All current articles on the topic can be found under the category name.
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Self-motivation for better time management: autosuggestion, affirmation, strengths and weaknesses analysis
While outside motivation is important, you can't always expect others to build you. You have to do that yourself. You can find out how to do this here. Self-motivation You should first observe a few basic rules - if you take these to heart in your daily work, you have motivated yourself well. Do you work [...]
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Work better & more efficiently thanks to criticism: Every feedback helps me advance
Constructive criticism can help to improve your own way of working. Nevertheless, it is not very popular, especially in perfectionist Germany. It is different in other countries. Successful culture of innovation and feedback: In other countries one is further ahead Some time ago I wrote about the American feedback culture in my column in the daily newspaper “Die Welt”. A topic that [...]
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How transparency is changing the world of work: Big Brother in the office & in terms of salaries
Transparency is one of the most contradicting issues of our time: Openness sounds positive at first, but it can also put you under pressure, as a study shows. Especially in the world of work. Transparency - Reality or Publicity Stunt? The Pirate Party broadcasts its group meetings publicly, customers and consumers want to know where and how their goods are best produced sustainably, citizens expect [...]
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Stopping the urge to gain recognition & profile neurosis: Say no to constant talkers
Powerful and influential men are often prone to profile neurosis. These people especially like to talk about themselves and their successes and are very reluctant to be stopped. Nevertheless: dare to say no! Why Saying “No” Is Absolutely Important Saying no in a conversation can be a real challenge for many people, especially when [...]
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Recruiting per employee: Search your colleagues themselves!
For many companies, finding good employees is almost more difficult than winning over customers. It sounds tempting to get employees to look for their future colleagues themselves - after all, they have to work with them too. But the method has its pitfalls. Minimizing the risk of new hires New hires are always associated with risks for companies [...]
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Google & SEO - the best argument for content marketing: 10 tips for online marketing
Some time ago I was more or less involuntarily attending a meeting in the first class of an ICE that showed once again how deep the rifts still are between content marketers on one side and old-school salespeople. But how can they be closed? Psychotricks vs. Branding Four gentlemen from southern Germany were on their way to [...]
For leaders & innovators
Here you will find popular articles from the categories. All current articles on the topic can be found under the category name.
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Digital manipulation through quantified self: It starts with the children
The quantified self movement is gaining more and more supporters around the world. No wonder if children are already enthusiastic about this trend. I found a glaring example of this in Estonia. Main argument: self-optimization I admit it: The enthusiasm for measuring yourself in all details and for self-improvement is simply a little scary to me - even if the [...]
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Digital workflow - 11 tips: Is the future of work remote?
Working together will become more and more digital. Remote work could soon be the standard of collaboration. What do companies and employees have to consider when organizing their digital workflow? 11 tips. What does the future of work look like? When the “future of work” is discussed, it is about how work habits, places and practices in the […]
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![The 10 best tools for keeping things tidy: Organizing with a smartphone or calendar? [+ Checklists]](https://e68zy2pxt2x.exactdn.com/wp-content/uploads/2018/Zeitmanagement-5-1.jpg?lazy=1 "The 10 best tools for keeping things tidy: Organizing with a smartphone or calendar? [+ Checklists]")
The 10 best tools for keeping things tidy: Organizing with a smartphone or calendar? [+ Checklists]
By writing down your planning, you can keep track of what is important and what still needs to be done. What will help you with this are technical aids, but also paper and pen. Which is better - from an ecological as well as organizational point of view? The advantages of written organization If you organize yourself in writing, you don't have to [...]
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Company name when founding a company: Choose the right one for advertising & marketing
Names are smoke and mirrors? Unfortunately not when setting up a company: A name not only has to meet many criteria, it also has to be effective in advertising and arouse positive feelings. How does it work? A Good Company Name - The First Step to Successful Marketing The first step in marketing is developing a good company name. That means more than just being hasty [...]
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Top skills for executives: It's all about communication
Studies on digital change have been a dime a dozen and one hype term chases the next. A current meta-study examined 30 studies from the last few years and found out which leadership skills really count. One result, among other things, humanity is more important than IT skills. The big surprise: There is a lot of people in companies From my point of view, [...]
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5 X 5 tips for the perfect accounting program for startups: software or cloud?
Bookkeeping is an annoying subject - but nowadays it is very easy with the right software. Startups in particular shouldn't save money at the wrong end. 3 X 5 tips to make your decision easier. Checklist: accounting software - what's the point? For most businesses, accounting software is essential to deal with the information overload. Because […]
![The 10 best tools for keeping things tidy: Organizing with a smartphone or calendar? [+ Checklists]](https://e68zy2pxt2x.exactdn.com/wp-content/uploads/2018/Zeitmanagement-5-1.jpg "The 10 best tools for keeping things tidy: Organizing with a smartphone or calendar? [+ Checklists]")
For career advancers
Here you will find popular articles from the categories. All current articles on the topic can be found under the category name.
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Reduce stress at work: 2 yoga exercise series for relaxation and sleep
Stress is on everyone's lips. It was originally a beneficial reflex that mutated into a health hazard due to the constant alarm, disrupts sleep and can even lead to burnout. Yoga can help, for example. 2 practice units. Fight or flight? Without the spontaneous stress reactions of our body - fast heartbeat, increased breathing, tense muscles, highly alert brain - would [...]
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Communication in the office: 3 X 7 tips against rhetoric deficits
Communication skills play a key role in most qualified jobs today. Nevertheless, there are terrible communication deficits in many people's everyday working life. 21 tips on what you can do about it. 7 tips for the right one eMail-Communication eMails are my preferred means of communication - fast, stress-free, possibly time-delayed. The above video does not just show how eMail-Communication quickly inefficient [...]
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6 Tips for skilfully criticizing: nagging for professionals
Nobody likes complainers and spoilers. Conversely, however, each of us sometimes just wants to express our critical opinion. How do you do that without becoming a spoilsport yourself? 6 tips. What are spoilsport? Everyone knows complainers and spoilers - and nobody wants to have anything to do with them. Those are the people who through [...]
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The Right Business Clothes for the Right Job: Work-Life Balance in Fashion?
A plant manager told of the interview: For example, a graphic designer struck him unpleasantly, who simply lacked a feeling for the choice of clothes for which clothes would be appropriate given her somewhat fuller weight. And even if that was just a test application, you can do a lot wrong in job interviews. Banalities - or are they? Actually […]
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Authenticity Image SocialMedia Communication: Be Real or Just Work?
Are we on Facebook and Twitter naked in public? Or are social media appearances purely self-portrayals like in Hollywood? Authenticity in social media: the story of a Swabian coup The story begins like a real Swabian coup - and shows once again that, especially in social media, it is often not the planned strategy that leads to success, but the innovative idea [...]
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Career Despite Insomnia - 2 X 7 Tips: Like Marissa Mayer & Einstein
Ex-Yahoo boss Marissa Mayer only sleeps 4 hours a night, as does Napoleon. Albert Einstein slept for 12 hours. Everyone sleeps differently. But what do you do when important decisions have to be made despite a lack of sleep? Too little sleep is unhealthy Sleep is important because the body and brain regenerate during sleep. It is astonishing that the health, [...]
For young professionals
Here you will find popular articles from the categories. All current articles on the topic can be found under the category name.
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Termination & job loss: 11 tips for unemployment & re-entry
Increasing flexibility in the world of work, softening of the protection against dismissal, weakening of works councils and trade unions: The signs on the labor market point to storm. But what can you do so that you don't get blown away by it? Job security is being lost bit by bit In Germany, trade unions keep making themselves unpopular with strikes that, for example, paralyze train traffic or [...]
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Learn self-determined & motivated: 12 tips for effective further training
Effective further training, which should really bring something, naturally requires a higher expenditure of time. And learning content that is individually tailored to each employee also costs more money than standardized 08/15 seminars. 12 tips on how to find the perfect training. Fun in the subway Sometimes you discover funny things while driving the subway - for example this successful advertising idea from damago GmbH [...]
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10 Strategy Tips for Job Search: Continuing Education or Twitter?
A few weeks ago I did an interview with Regine Heidorn. The programmer and information architect has an unusual acquisition strategy: She finds her jobs almost exclusively through social contacts and the Twitter network. She told me why it works better than expensive advanced training courses and formal qualifications that you usually have to present in Germany. [...]
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This is how assessment center exercises work: 11 tips for job search & application
Before the long-awaited employment, HR managers often sweat and tears that one shed during an assessment center. Which tests and exercises are lurking here and how do you survive the selection process? Assessment Center: Meaning Purpose Definition Top documents, a top impression in the interview and the fact that your own qualifications match the job perfectly are often enough [...]
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Young scientist in the US: “Universities are better equipped”
The South by Southwest Festival (SXSW), the world's largest digital gathering, takes place annually in Austin, Texas. Twitter and Foursequare were born here, and German delegations also regularly advertise for American startups there. A young mathematician went the other way, she has been living and doing research in the USA for some time. How are your experiences? 40.000 scientists [...]
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Apply & find a job in 30 days: CV Cover letter Interview for those in a hurry
How do you find a job when things have to be done quickly? The ultimate guide to getting a job in the next 30 days. Find a job in 30 days - how does it work? Watch out, time is running out now! Do you want to find a job in the next 30 days? Everyone has to start somewhere and it is [...]
Our Books
Customers & partners
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{Appointment} ARD report The fairy tale of the shortage of skilled workers: With Best of HR – Berufebilder.de®
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{Event} Dell Expert Roundtable with Simone Janson: The future of work?
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{Date} Panel discussion with me at the Heinrich Böll Foundation Berlin: “Quality Journalism – New Demands & Old Values”
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{Appointment} My lecture at the strategy meeting of Deutsche Bahn Mobility Logistics: Social Media - Naked on the Net?
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{Date} Event of the ZEIT publishing house: Digital themed week ZEIT for work
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{Event} AOK starts employer branding campaign Newcomers: Celebrities as testimonials?
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OPINION! Michael Schuster, CEO Mühlenhoff by Randstad RiseSmart: Personnel restructuring in difficult times
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OPINION! Swiss State Secretary Mauro Dell'Ambrogio: “Training is provided where there is demand in the economy!”
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Requirements for employees in the job of the future: How to secure your position
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New work & future of work: Home office in politics & employer branding
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{Appointment} Employer Branding in Tourism & Gastronomy: Hotel is looking for trainees
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{Date} My talk at the Bauer Pharma Symposium: Sustainability in Social Media
Dates - Barack Obama & more
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{Date} Future Personal North: Logistics, Health Protection & Purpose
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{Date} Conference site inspection by our partner degefest free of charge for members
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{Date} Zukunft Personal Süd & Corporate Health Convention: Restart after a two-year break
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{Event} HR Excellence Forum 2021: "Culture eats Corona for breakfast!"
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{Date} HR online event: Randstad Award & Employer Branding Insights
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{Date} Event of the ZEIT publishing house: Digital themed week ZEIT for work
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{Appointment} Online coaching for healthy sleeping: Find inner peace with Kneip
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{Appointment} HR-Online-Event: Current challenges of restructuring
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{Appointment} With Manuela Schwesig & Gerhard Schröder at the Usedomer Music Festival
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{Event} Zukunft Personal Europe Virtual: The virtual meeting place for the HR industry
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{Event} Congress Economy & Spirituality: More humane corporate culture as a model for success
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{Appointment} Meeting Barack Obama on Bits & Pretzels: Best of HR – Berufebilder.de® reports live
Interviews & opinions
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OPINION! Rise & Fall - Oscar winner Kevin Spacey: Have courage & seize opportunities! ”
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OPINION! Iceland's ex-head of state Vigdís Finnbogadóttir on self-confident women & further education
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OPINION! Virgin founder Sir Richard Branson on employer branding & entrepreneurial skills: “Good people want to work in great companies”
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OPINION! Ex-US President Barack Obama on Climate Change, Feminism & the Breaking Up of Facebook & Google
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OPINION! Reinhold Messner on goals & failure: "I have always followed my passion"
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OPINION! Google Sales Director Fionnuala Meehan: Productivity as a conscious decision
Latest blog posts
You can find more blog posts via the Archive, find the respective categories or search.
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Co-moderating boring meetings: 3 typical situations & their solution
Moderation is a weak point of many meetings. Because the moderator himself often doesn't quite know what he wants. But what can you do about it as a participant? If the boss moderates poorly You may be familiar with this: You are sitting in a meeting and colleague X has way too much speaking time. For example, because the moderator individual participants [...]
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Speaking for an Oscar {+ add-on as desired}
Rhetorical talent is not simply instilled in most people, but is often the result of hard work. This book shows what to do. In addition, as a customer, you will receive further information according to your wishes. Individual eBook buy according to your wishes Do you want a book on a topic of your choice? We are happy to hire [...]
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Positive energy {+ add-on as desired}
Positive thinking helps, if not in everyone, in many situations, to get things done better, because it helps to motivate yourself and others. This book shows how. In addition, as a customer, you will receive further information according to your wishes. Individual eBook buy according to your wishes Do you want a book on a topic of your choice? [...]
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Concentration on the essentials: efficient processes and standards increase the output
Many entrepreneurs are firefighters in their main occupation: they put out fires all day, rushing from one disaster response to the next. They do their actual work in the evening. It would make more sense to establish functioning fire protection so that no fire starts. Clear recipes instead of vague concepts When you eat out in a good restaurant, you expect consistent quality. You want […]
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The future of mobile work: Are events still in keeping with the times?
Events, lectures and trade fairs have so far been an integral part of everyday business life for many people. But circumstances could force us to rethink events. Some suggestions. Events - an integral part of everyday business life? For many people, events, conferences, trade fairs and similar events are an integral part of their everyday business life and the prospect of exciting lectures and networking with colleagues [...]
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Making Careers Effective - 4 X 3 Tips: Achieving Success
Today's world of work is undergoing a fundamental change. New job models, reduced weekly working hours, flexible locations - many of the innovations offer us new opportunities for self-realization. How to actively advance your career But one thing has always remained the same: if you want to achieve something, you have to know what you want. Setting goals today is [...]
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Leadership Management by Buddy: Authority despite niceness
Authority can definitely be combined with kindness and sympathy. These are not opposites. How exactly does this alleged conflict work? Good leadership unites authority and niceness First you have to understand that authority and niceness are not opposites. Even if it is unfortunately often seen that way. And it is precisely these alleged opposites that need to be unified. Because good leadership [...]
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Customer loyalty as a marketing strategy: Only those who are happy, paid!
Only happy customers are good customers - and generate corresponding sales. Many companies still don't seem to have understood this old wisdom when you look at their marketing activities. But how is it better? Happy customers: how are customers satisfied? Only happy customers bring corresponding sales. When customers are happy, they pay [...]
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Depression Anxiety Social Problems: This creates an emotional downward spiral
Anyone can be hit quickly and unprepared by strokes of fate. This can quickly lead to an emotional downward spiral. Normal life - what is it? My life was pretty "normal" at first: mom, dad, younger brother, the nice single-family house in a well-kept settlement where the children played outside in front of the houses on the street. My parents got [...]
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5 Tips for Talent Management in Recruiting: People must be the center of attention
“The struggle for talent”, “Skilled workers in short supply”, “The human factor”, “Human Capital Management” - the shortage of skilled workers is a long-running issue in German media. Often one reads terms and phrases that make the said “specialists” appear as faceless, freely malleable mass. Why is it difficult for companies to convince employees? How high is the need for skilled workers in the various markets [...]
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Expensive products & services: 5 tips for optimal marketing
When businesses fail to enthusiastically sell suitable high-priced products, customers go online. The most important requirement is that the workforce themselves love to offer and sell at high prices. 5 tips for optimal sales: Customers always buy! The only question is: with whom? And at what price? If you feel like spending money, you [...]
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Reverse Mentoring & Learning Organization: When the Junior “coaches” the Senior
In classic mentoring, a senior takes care of an even less knowledgeable younger person so that they can develop further in predefined areas. In reverse mentoring, it works the other way around. Bridge between Old and Next Economy The aim of reverse mentoring is to increase the digital fitness in the company as a whole, to rejuvenate processes and structures, to remove familiar [...]
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Personal change management: 4 steps to change
If you want to change your life and your job, you have to approach the topic systematically. 4 steps help to tackle the issue. The example Some readers of my publications sometimes ask me if they can contact the participants of the practical cases presented. You recognize similarities and would like to connect with the person on a social network. That is obvious [...]
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Crowdfunding in journalism as the financing model of the future: Readers want quality
Quality content in journalism can no longer be financed - that is a common opinion. But there are alternatives. Crowdfunding, for example. Does making money have to hurt? Quality in journalism is dead. Many editors believe that readers are not interested in it. And certainly not for elaborate reports, for example for Eastern Europe. "Especially not if [...]
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Crises & upheavals as an opportunity: rituals of transition - learning from the crisis
For many, a crisis is difficult and insurmountable. Experience shows, however, that it is often a ritual of passage, at the end of which, like an initiation rite, there is a new beginning. Crisis as a powerful means of transformation Brigitte Breternitz says: Standing in front of the point, no longer knowing which step is the next [...]
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Fringe benefits employee loyalty & #NewPay: More than goodies?
NewWork is all the rage, but does it look like new payment models? In fact, voluntary additional benefits from employers are booming, especially in the new economy. But you have what it takes to be a real payment alternative. Fringe benefits in NewWork - part of the employer branding strategy Fringe benefits are gross wages and salaries in the form of benefits in kind. Especially with young, hip start-ups, [...]
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The 5 best conference hotels in solid tradition {reader travel tip}
It doesn't always have to be unusual locations that attract conference customers: Often enough, a location with a sense of tradition is simply convincing. An overview. 1. Design meetings in Bolzano: Hotel Greif and Parkhotel Laurin Bolzano's best and most traditional hotels are the Design-Hotel Greif and the Parkhotel Laurin. The former impresses with almost 500 years of history and an interior designed by artists, [...]
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Further education, MBA & postgraduate studies: cost-benefit calculation for lateral entry into the economy
Starting a career is not always easy for graduates, depending on the field of study. An MBA or postgraduate degree can help you get started. But selection is often not easy. Overview of costs and benefits. What is the MBA and what is it good for? In principle, the MBA is nothing more than the classic Anglo-Saxon master’s degree in business administration [...]
Job description lexicon
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Job profile! Business fashion designer: success thanks to mass customization
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What should i study? In the dual study / combined study for job description! & Combine training
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Job profile! Mobility advisor: help in the jungle of transport
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Job profile! Psychology, life support & counseling: dream job or flop?
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Job profile! Inventor: How Clarence Birdseye invented frozen foods at $ XNUMX
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Job profile! Spin Doctor: Change Management & Agenda Setting
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Job profile! E-learning author: digital training expert
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Job profile! Marketing Communications Manager: "A company lives from the good mix of its personnel structure"
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Job profile! Steward & flight attendant: dream job for men & women
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Job profile! in change: from historian to IT expert
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Job profile! Designer in New Zealand: Maori culture as a life's work
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Job profile! Shop window decorator: start-ups over 50
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What should i study? Training for a job profile! Event & event management
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Job profile! Service staff in gastronomy: training as a stress test
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Job profile! in change: from political scientist to consultant
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What should i study? Job profile! next to the job at the university
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Job profile! Culture Manager: HR bridge builder in the company
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Job profile! Trade magazine publisher: professional magazine for aspiring models
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Job profile! Civil servant: 4 advantages & disadvantages to career choice & career choice state service
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Job profile! Coach: With brains & digital transformation into the future
