Social media is calling at the latest since the Choice by Donald Trump awake with many fears. The trust the user drops. But those who are declared dead often live longer. What's next for social media?

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Google vs Facebook: Battle of the Internet giants

uniebook and Google are undisputed Internet giants. Your business model: Advertising. While Google generates its advertising revenue from search, Facebook the social interaction. Which Method works better now? And which business model will be in the long term Success have?

Google+, on the other hand, died a slow death. The social Network had against Facebook no chance and was switched off at some point. At the same time, Facebook an ever-increasing loss of trust, not only the Cambridge Analytica scandal but also the numerous fake accounts. So what about the Future by Faqebook out? And are social media as a whole sustainable?

uniebook in 5 years at the end thanks to a loss of trust?

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If you believe trust researcher Rachel Botsman, Facebook in a few years at the end. In an interview with t3n she stated:

"The Brand uniebook dies. It will be the new Myspace. " 

Botsman is a lecturer at Saïd Business School belonging to OxfordUniversity heard. In her book, Who can you trust? How Technology brought us together – and why it might drive us apart” is about trust and Technology and how trust has changed over the course of civilization. Your reason:

“[Users] like Facebook rather passively trust and be there, maybe to find an old classmate. But Facebook has forfeited the trust we as users have in the platform - or better - had in order to play a really essential role in our lives. Just think about it: If Facebook If you want to implement all the planned things, because you had this unique platform, such as starting a television station or a banking service, it will now be extremely difficult. "

The dead live longer

As I have been able to find out over and over again in recent years, especially in relation to social media, those who are said to be dead live longer. From my point of view, however, the business model of Facebook some others weaknesses, especially in direct comparison with Google. These include, for example:

The end of Facebook only a matter of time?

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The imminent end of Facebook? In view of billions of users, this thesis sounds a bit daring. And yet a look at history teaches that this is quite possible: That Internet as a black box – this one Concept tried to establish AOL in the 90s without success. I also notice at Facebook an der clear reduced willingness of users to communicate that the really big hype is over.

Finally, fragmentation is a fact that is very evident in economic history. And even if Google+ at his Significance behind faxebook lagged behind, Google actually has the broader business model. Is that really the end of Facebook means remains to be seen. In any case, it remains exciting.

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