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By Gerald Beirodt (More) • Last updated on October 09.04.2024, XNUMX • First published on 16.03.2017/XNUMX/XNUMX • So far 4285 readers, 1301 social media shares Likes & Reviews (5 / 5) • Read & write comments
Does networking, German translation, at all Sinn Or is it rather a pointless waste of time? What happens if People only talk to each other for the sake of selling? And what do people think when they compliments make that aren't? A gloss.
It was at casual reception after casual Lecture about marketing strategies. Sabine was casually standing around in her blue pantsuit and squeezing her roll.
Paul relaxed and praised her presentation, whereupon Sabine scented the morning air and told Paul about her super-great business consulting and whether he did not Concept need to double its turnover.
Paul then hypocritically hypocritically expressed interest and told Sabine about his newly founded PR agency and how strongly her business consultancy could benefit from a coherent PR concept. What prompted Sabine to bounce back on her buns again. Days later, Paul called to Sabine, who had incautiously given him his business card so as not to appear completely rude.
The Rede is from the so-called networking, also called networks. In the 80s, the stylistic pope Wolf Schneider explained that the word Network should be avoided in German. While the English net only means concrete things like spider webs and baseball nets and one has to switch to network for abstracts, the German Talkers also say network when they mean the social network.
Schneider's explanation of terms didn't help much. The Germans are now also networking so that the meshes are bending: I network, you network, he/she/it networks or I also network. What is striking is the industrious, striving and strained. You don't spin your web simply because it Fun power, but the net is at the same time work, drudgery, blood, sweat and tears.
Which brings us back to Paul and Sabine. They sweat, they struggle, they struggle and don't know whether they are the spider weaving the web or the trapped insect. Of course, Sabine didn't like giving the lecture because, between us, nothing interests her less than Marketing-Strategy and nothing hates her more than blue pant suits. Of course, Paul didn't like the lecture either, because he's somehow heard everything about marketing strategies before and the melody of the marketers seems to him to be as uniform as that of the songs in the final round of the Eurovision Song Contest.
In addition, he found Sabine's lecture particularly bland, but none of that is of any use, bland lectures have to be followed by bland compliments in order to get on merchandise. Every human being is a product, and every Conversation is an acquisition attempt and every day is a market day.
Sure, relationships are something wonderful and for sure it's good to know people who are good at something that you can't do yourself, so that they can do it for you Money or do as a favor. All well and good. But in the Welt of networkers there are business card parties: contacts are made there, no matter with whom, no matter why. The networkers have nothing to offer, nothing to say, nothing to think about. The thought haunts her diffusely Headthat vitamin B is important, haha, and that you don't know why you might need the contact again.
The question arises: does Sabine a) Paul have a management consultancy Strategy merchandise b) Paul was able to convince Sabine of his PR concept, and did Paul and Sabine c) at least sleep together? A) and B) are unlikely because Paul has no money at all to pay for a management consultancy and Sabine has no money for a PR concept. C) is more likely, because in the world of networkers there is nothing else but networkers and because in the end it's all about marketing, about supply and demand, and when there is little supply, you know that.
After a few weeks, Paul and Sabine have met again in a trendy gym where everyone who also has talks about marketing and listening is going. Sabine and Paul were very much surprised at the chance to meet again, and asked each other how they were doing so. Sabine found that Paul looks quite usable in shorts and how the story unfolded is left to the general soap-opaque fantasy. One thing, however, must be said: Paul and Sabine did not talk about marketing or PR on that evening.
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Gerald Beyrodt is a freelance journalist in Berlin, including for Deutschlandradio. He writes about cultural topics, universities, the normal madness in everyday life, all sorts of colorful things, religion and Judaism. For print media and radio, podcasts and customer magazines. All texts by Gerald Beyrodt.
RT @SimoneJanson: Worth reading: Very funny #Glosse my colleague Gerald Beyrodt on #Netzwerken: #fb
RT @SimoneJanson Glosse: The mesh of networkers - Makes networking, new German networking, any sense o ...
Freshly blogged: Glossary: The networker's scam - Makes networking, new German networking, any sense o ...
RT @SimoneJanson: Very funny #gloss of my colleague Gerald Beyrodt about #Networks: #fb => really amusing :-)
Funny story. - You just have to be careful that you get to the right network types. Two (also not too serious) contributions to this, if I may: “5 guys you don't want to talk to at network meetings” and “5 guys who enrich every network meeting”.
Really: Very funny #Golse of my colleague Gerald Beyrodt over #networks:
Worth reading: Very funny #glosse of my colleague Gerald Beyrodt about #Netzwerken: #fb
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