Michael Moesslang
For their successful, good life Information you really need: Government-funded publisher, awarded the Global Business Award as Publisher of the Year: Books, Shops, data-driven AI-Services. Print and online publications as well as the latest technology go hand in hand - with over 20 years of experience, partners like this Federal Ministry of Education, customers like Samsung, DELL, Telekom or universities. behind it Simone Janson, referenced in ARD, FAZ, ZEIT, WELT, Wikipedia.
Michael Moesslang is a lecturer at the St. Gallen Business School, BAW and University of Munich, Top 100 Excellence Trainer, Coach and Author. Michael Moesslang has written numerous books, including “Professional authenticity: Why a jewel shines and pebbles are gray” and “So would present Hitchcock: Convince with the master of tension ”. Moesslang is an expert in the “PreSensation®” presentation method. His conviction: Everyone can become a positive ambassador for themselves or their company through personal impact and self-confident demeanor. More information at www.michael-moesslang.de
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Good behavior for executives: Being authentically nice has advantages
Being nice actually helps in all situations in life. But it has to be real: the better you know each other and recognize whether niceness is fake or genuine. Leader – soft or dominant? There is certainly a closer and more long-term relationship between bosses and their employees than at the counter, with the doctor or with the judge. It's a dilemma.…
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Presenting Like Hitchcock: Exciting presentations do more!
Do you remember the Alfred Hitchcock films? Vertigo, The Stranger on the Train, The Window on the Courtyard, or Over the Rooftops of Nice? It's been a while, but some of his masterpieces still make it into the top 250 movies of all time. Captivate the audience And are a prime example of…
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Becoming visible like Barack Obama: touching people, awakening emotions like Hitchcock
When Barak Obama was campaigning, he published an image film on his website entitled “The road we've traveled”. Tom Hanks speaks. Barely Obama. Because it's about touching people. The message: Powerful and energetic Because the winner of the presidential election will not be whoever has more arguments. The winner will be whoever more…
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Rhetoric expert analyzes Obama's speech on the death of Osama bin Laden: a speech with terror potential?
Rhetoric expert Michael Moesslang took a closer look at Barrack Obama's speech on the death of Osama bin Laden and found it to be a masterpiece of rhetoric. In his text he explains why! Politically correct, morally questionable? It was not an easy task for Barrack Obama. On the one hand, he was allowed to tell the Americans about the victory over Public Enemy No. 1,…
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Right at the top & still bad speaker: Obama's press spokesman is not convincing
Some people seem to think that if you just say the right thing, then it's all right. That there is still a "how" doesn't seem to occur to him. Even if he's on Barack Obama's staff. Or if he is the CEO of a corporation. The Analysis of Obama's Press Secretary In this official…
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A rhetoric expert analyzes the resignation of Federal President Christian Wulff: A speech without applause
On February 17, 2012 at 11 a.m., Federal President Christian Wulff announced his resignation at Bellvue Palace in Berlin. A rhetoric and impact expert analyzes the body language and impact of his resignation speech. The end of his career! Federal President Christian Wulff announced his resignation in a very factual manner. Put yourself in his shoes: After a successful political career,…
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Rhetoric Analysis Guttenberg vs. Westerwelle: Why zu Guttenberg was more popular
Despite the plagiarism scandal and lies, Karl-Theodor zu Guttenberg's popularity seemed unbroken for years. Across (almost) all parties! how come An analysis. Why we like people Why do we like people and dislike others? In the immediate environment, this can be explained by many things. Above all, the non-consciously perceptible sexual fragrance plays a role, touches, appreciation, respected and…
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Rhetoric expert analyzes secret video with Julian Assange: Is the Wikileaks founder uncertain?
The day before yesterday there was an exclusive keynote via Skype with Wikileaks founder Julian Assange at the Medienwoche in Berlin. Assange then answered live questions from journalist Melinda Crane. No video recordings have been released of this Skype interview other than the video above. Background Both were banned from filming and recording, but N24 has the rights…
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Present like Hitchcock: Creating Curiosity with Tension Technique
A vast desert of harvested fields. Cary Grant gets off a bus. He is supposed to meet a mysterious agent that the viewer has long known does not exist. Now he stands there, at a lonely crossroads. As exciting as a Hitchcock film A presentation could be as exciting as a Hitchcock film. A dramaturgy that…
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Leadership Management by Buddy: Authority despite niceness
Authority can certainly be combined with kindness and sympathy. These aren't opposites. How exactly does this supposed opposite work? Good leadership combines authority and kindness First, it's important to understand that authority and kindness are not opposites. Even if it is unfortunately often seen that way. And it is precisely these alleged opposites that must now be reconciled. Because good leadership...
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Learning to be authentic & likeable for executives: The paradox of effect
Many managers confuse sovereignty with a dominant, authoritarian demeanor. The effect depends much more on the inner development. What is necessary? Insecure or Confident? The power of the right effect When it comes to sovereignty and insecurity, the following applies: people who appear insecure often make anything but an unsympathetic impression. Especially for people who are unsure themselves...
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Career & Leadership: Authenticity or Customization for Success?
A much-requested quality for leaders is authenticity. Many also think they are authentic themselves, as long as they don't change. I see it differently: since authenticity, as defined by many, is not very effective. On the other hand, professional authenticity can influence success. I want to stay the way I am? Who doesn't want...
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Present like Hitchcock: Stimulate the head cinema with picture language
With good presentations, a veritable mental cinema is created in the minds of the listeners. This shows how important the right imagery is for the success of a presentation. How Imagery Works One reason so many presentations fail is in the way the presentation is structured and prepared. It sure is a bit more work to prepare a presentation professionally.…
