The financial sector is undergoing fundamental change due to digitization. Fintech start-ups and innovative financing models such as crowdfunding are therefore on everyone's lips. The CrowdDay in cooperation with the IHK is the Digital-Conference for the German Economy. Best of HR - Berufebilder.de® readers receive a discount of up to 40%.

crowdsourcing Association

Significant changes in the financial industry

Digital change is one of the major challenges of our time and is also a decisive factor for the financial sector.

With an evolving customer understanding and increasing influence, the crowd is part of this enormous change process.

The crowd is getting more important

For all Companies, regardless of whether Startups, medium-sized companies or corporations, customer participation, open innovation processes and new marketing strategies are playing increasingly important roles in surviving on the market.

But working with the crowd is also becoming increasingly important for non-profit organizations and NGOs Everyday life.

What is CrowdDay?

The CrowdDay, which is organized in cooperation with the IHK, offers practice-oriented one day Background for companies and organizations from all Industries – with a focus on crowd-based Methods for funding, Innovation and Marketing.

Speakers are the leading experts in the crowd industry all about crowdfunding, crowdfunding and crowd marketing. In the case of entertaining lectures, discussions and intensive sessions, the transfer of knowledge comes first - in the following areas:

  1. Funding: The crowd is becoming more and more important for the financing of companies and organizations. Increasingly, crowdfunding and crowding are among the established financing methods for promising projects.
  2. Innovation: The crowd plays an increasingly important role in modern innovation processes. Open, customer-oriented and market-oriented product development with crowdinnovation is already part of everyday life in numerous companies.
  3. Marketing: In addition to financing and innovation, crowd-based measures often have a particularly strong marketing effect. Crowd marketing is already one of the tools of start-ups, medium-sized companies and corporations.

Appointment and registration

The registration for the appointment in Cologne takes place on the website of Crowdday Cologne.

Up to 40% discount

Readers who register with the voucher code “Berufebilder” receive a 10% discount. Simply enter “professional images” in the webcode field.

For the early-determined, there are also reduced Early Bird tickets. Get your ticket for the CrowdDay Cologne by 29.02.2016 and save more than 30% compared to the regular price.

Both discounts can be combined!