Axel Haitzer
For their successful, good life Information you really need: Government-funded publisher, awarded the Global Business Award as Publisher of the Year: Books, Shops, data-driven AI-Services. Print and online publications as well as the latest technology go hand in hand - with over 20 years of experience, partners like this Federal Ministry of Education, customers like Samsung, DELL, Telekom or universities. behind it Simone Janson, referenced in ARD, FAZ, ZEIT, WELT, Wikipedia.
Axel Haitzer is a lateral thinker, an expert in human resources (marketing) and e-business. Haitzer, born in 1959, maverick, benchbreaker and busy entrepreneur. As a keynote speaker, he is a member of the German Speakers Association (GSA). His subject areas are training marketing, trainee recruiting and securing skilled workers. With applicant magnet: 365 inspiring ideas how YOUR company can magnetically attract top applicants, he has now presented his first non-fiction book. More information at www.aicovo.com
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Job advertisements that really make a difference: polarize & be honest!
Several studies show that most readers of job advertisements do not understand exactly what the job advertised is. The next hurdle for potential applicants is to reconcile their own experience, qualifications and expectations with the often exaggerated requirement profiles. Operating instructions instead of comprehensible text The majority of job advertisements also seem implausible, somehow fake...
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Employer branding & benchmarking comparisons: unique with 3 questions!
Benchmarking and best practice examples are preached by many consultants as the royal road to success - also in personnel marketing. But those who always do things like the others and compare themselves will never go their own way. Benchmarking or why does everyone always do the same thing? Hardly any company has been spared. The belief that benchmarking is THE guarantee of success has been around for years...
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Companies in search of high potentials: Just no dialogue!
Many companies are said to be desperately looking for skilled workers. If you then take a closer look, you will find: Dialogue is often avoided! Courting for the best minds Many say that companies are desperately looking for skilled workers. "The market has turned," say the companies. "Nowadays you have to apply to the applicant," say some hiring managers. "I can imagine...
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Employer branding & the perfect employer brand: that's what applicants really want!
It is becoming increasingly difficult to secure motivated specialists. Every applicant asks himself: "Why should I work for this company?" And how did the HR team answer the question? – In any case, an employer can no longer score with an “Er…”, a “Well…” or phrases like “We focus on people”.…
