Professor Dr. Hanno Beck
For their successful, good life Information you really need: Government-funded publisher, awarded the Global Business Award as Publisher of the Year: Books, Shops, data-driven AI-Services. Print and online publications as well as the latest technology go hand in hand - with over 20 years of experience, partners like this Federal Ministry of Education, customers like Samsung, DELL, Telekom or universities. behind it Simone Janson, referenced in ARD, FAZ, ZEIT, WELT, Wikipedia.
Dr. Hanno Beck is economistProfessor, Bestselling author and former FAZ editor. Beck holds a degree in economics, was employed business editor of the Frankfurter Allgemeine Zeitung for eight years and still writes regularly for the FAZ Der bestselling author (including “The great plan”, “Alles was Recht ist ”“ The everyday economist ”,“ The logic of error ”) is since 2006 Professor for Economics and Economic Policy at the University of Pforzheim.
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Economics & Psychology: Why we work more when we are hungry
E4 likes Tom Collins, rock ants and the real estate market. E4 is a rat. And it shows us why we are all a bit economists. Once Shopping Queen Nina is her name, the lucky one. Nina comes from Hamburg. She has chosen a red evening dress, high heels and a handbag. Her tattoos – arms, hands, neck –…
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Everyday business is zoo: Business-oriented monkeys
Good. So rats are perfect consumers, great utility maximizers, and good candidates for a fur shopping queen extra show. And now the crucial question: Why? Why do animals know economic theory? We can rule out that E4 or the other rats read any of the textbooks quoted above, and even if they do - can you understand it? And…
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Financial management in everyday life: How do you (not) drown your money?
If you want to make money, start saving. Unfortunately, this is difficult for many people. A look at the animal kingdom shows why. Conserving our resources Meanwhile, studies tell us enough about the drinking habits and preferences of rats, also that most rats prefer root beer and Tom Collins to plain water – who doesn't? E4…
