To the text

Better work, information as desired: We give you information that you really need and are committed to a sustainable working environment. With our unique on-demand publishing concept we offer Books, Magazine as well as eCourses and have more than 20 years of experience in corporate publishing - customers et al Samsung, Otto, government institutions, partners Federal Ministry of Education. Publisher Simone Janson one of the 10 most important German bloggers, referenced in ARD, FAZ, ZEIT, WELT, Wikipedia.

Disclosure & Image Rights: Artwork created as part of a free collaboration with Shutterstock. 
Editorial processing: This post was published on Best of HR –® revised and content adapted for the format by Simone Janson. All contributions by Simone Janson

Oliver SchumacherHere writes for you: Oliver Schumacher is a sales trainer and speaker. The speech scientist (MA) and business economist (FH) worked for 10 years in B2B field service for the branded goods industry. Today the five-time book author gives tried and tested tips and strategies on the topics of new customer acquisition, offer management and price negotiation. His main clientele are small and medium-sized companies that have their own sales force. More information at All texts by Oliver Schumacher.

  • Learn how to handle money successfully {+ add-on as desired}
  • Truth Freestyle. Live & work confidently between adjustment & freedom {+add-on as desired}
  • Planning & moderating meetings successfully {+ add-on as desired}
  • Success by recommendation {+ add-on as desired}
  • Get rich by the way {+ add-on as desired}
  • Become digitally visible & convince {+ add-on as desired}
  • Plan & increase productivity {+ add-on as desired}
  • Get rich smart! Learn to invest intelligently {+add-on as desired}
  • Overcome the financial crisis {+ add-on as desired}
  • Extreme stress killer {+ add-on as desired}
  • Thanks! Achieve goals with the magic word {+ add-on as desired}
  • Win the Rat Race {+ add-on of your choice}
  • Write your application correctly {+ add-on as desired}
  • Best Practice: Disruptive Innovation {+ add-on as desired}
  • Power & willpower {+ add-on as desired}
  • Unfolding instead of lifting - new ways to success {+ add-on as desired}
  • Speaking for an Oscar {+ add-on as desired}
  • The art of business seduction {+ add-on as desired}
  • First time boss! {+ add-on as desired}
  • RedLine! Self-discipline as the key to success {+ add-on as desired}

Expensive products & services: 5 tips for optimal marketing

So far 6846 readers, 1425 social media shares Likes & Reviews (5 / 5) • Read & write comments

When businesses fail to enthusiastically purchase suitable high-priced products sell, customers go online. The most important requirement is that the workforce themselves love to offer and sell at high prices.

Best of HR –®

5 Tips for optimal selling: Customers always buy!

The question is only: with whom? And at what price? Whoever wants to spend money will also do it - if not in one business, then in the other.

Not only regular exercise can help sell high-priced products better. There are also a number of tips and guidelines that make selling easier:

1. Creative thoughts as sales strategy

Instead of unconsciously resisting the selling price, sellers should think creatively. Considerations like

  • “Interesting price. How could I sell such a product? ”,
  • “Great, finally a product that challenges me to sell” or
  • "Well, I'll think so colleagues show that I am the best saleswoman in the company here - I sold six of them by the weekend!"

2. Negative thoughts ban

In contrast, the following thoughts should be completely banished:

  • “So much money, I would have to work for three months!”,
  • "Oh, how am I supposed to justify such a price?" or
  • “The boss is crazy to even include such an expensive product in the range. Let them see that they sell a few of them themselves! ”

3. Do not consider customers as numbers

Sellers often complain in private life that they get to employees with sales responsibility, which make it difficult for them to spend money. Whether that is the boring service in the restaurant, the indifferent craftsman or the monotonous lady in the call center. It seems that many in the role of the seller are the way they do not want from the customer's point of view. Customers want ...

Tip: Text as PDF (please read the instructions!) or to this text complete eCourse Download. Actions or news via Newsletter!
  • learn the honest opinion and don't hear any phrases that smack of "I'm just saying it so you can finally buy".
  • of people. Who as a salesman touches his customers emotionally makes a lot of right.
  • Sellers who think and do not think for the customer. There are the right questions to ask and good tips to give so that the customer is guaranteed to get what he really needs.

4. Consideration is above the price

Some days customers wear donation trousers and not others. Who has not yet experienced a real desire to buy good clothes - but then come across shops where it is simply not nice because the employees there are few Motivation demonstrate?

Over time, an internal list of priorities developed by good suppliers. One knows - at least one thinks it is because of their own experiences or stories - where it is worthwhile to go and which business is only entered in an emergency.

5. Ensure the right mood

Sellers must find a balance between intrusiveness and reasonable distance - what is right here is different for each customer but decisive. Here are some tips:

  • Customers ask: Of course, the customer request could be answered with the specific question "How much money do you want to spend?" find out what the willingness to pay is.
  • What does the customer think? Please note: Not all customers have a price idea or want to tell for tactical reasons how much money they would be willing to spend.
  • Sponan actions: There are many people who spontaneously buy something high-priced, because they like it - even if they know in the deepest heart that it would have been a standard variant for half the price.
  • The mood is important: But then you spend more money - especially if the mood between seller and customer is good.

Buy text as PDF

Acquire this text as a PDF (only for own use without passing it on according to TERMS & CONDITIONS): Please send us an eMail with the desired title to support [at], we will then send the PDF to you immediately. You can also purchase text series.

3,99Book now

Find out more - our books on the subject

Or for a little more directly buy a whole book or eCourse on this topic, read on. Here you will find a suitable selection.

Buy eCourse on Demand

Up to 30 lessons with 4 learning tasks each + final lesson as a PDF download. Please send us an eMail with the desired title to support [at] Alternatively, we would be happy to put your course together for you or offer you a personal, regular one eMail-Course - all further information!

19,99Book now

  • book review
    book review
    book review
    book review
    book review
  • book review
    book review
    book review
    book review
    book review
  • book review
    book review
    book review
    book review
    book review
  • book review
    book review
    book review
    book review
    book review

4 responses to “Expensive products & services: 5 tips for optimal marketing”

  1. RT @jobcollege: How to Sell Expensive Products & Services - 2/2: 5 Tips for Optimal Selling - Recommended contribution Ch96Bv54Nn https: // t ...

  2. How to Sell Expensive Products & Services - 2/2: 5 Tips for Best Selling - Recommended contribution Ch96Bv54Nn - Recommended contribution 5opNeLPfFI

  3. How to sell expensive products & services - 2/2: 5 tips for optimal sales via @berufebilder - Recommended contribution IRe4XH8Pyw

  4. How to sell expensive products & services - 2/2: 5 tips for optimal sales via @berufebilder - Recommended contribution 93iSKpymYx

Post a Comment

Your email address will not be published.

Ja, I would like to be informed about the latest promotions and offers via Newsletter be informed.

I hereby accept the Debate Rules and the Privacy policy with the possibility to contradict the use of my data at any time.