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By Simone Janson (More) • Date on 23.03.2012/XNUMX/XNUMX • Post last updated on December 23.03.2012rd, XNUMX • So far 4385 readers, 1247 social media shares Likes & Reviews (5 / 5) • Read & write comments
On March 23.03.2011, XNUMX, I presented this to managers in the healthcare sector at the Bauer Pharma Symposium in Hamburg Lecture and Sustainability maintained on social media.
If we are on social media our Companys we should focus on sustainability. But what exactly does that mean?
Anyone who deals with social media cannot avoid the fact that the topic of sustainability comes up again and again. »What is sustainability?«, »What are entrepreneurs doing and what are the limits?«, »How is social media actually sustainable?« – Even if these Ask can hardly be answered, the Significance of the topic in the social media:
When it comes to sustainability, companies don't always have to think about green, the environment or recycling. You can also work sustainably in social media without identifying yourself directly with this combination of keywords.
Companies should think about the role social networks play in the business process, what opportunities there are and what expectations are placed on the communication platforms. You should also consider why the willingness of users to interact is still below average for many things and what the company can change here itself.
One thing is certain: Anyone who wants to network in social media today must seriously act sustainably. After all, it's not about a ridiculous like, but rather that you can really make real contacts.
Important: Find the right contacts that are best suited for your purposes. And think carefully about what you do to others People want to show. How much sustainability comes from a post or picture in social media? What role does the hashtag play in this? As you can see: The right social media Strategy is the be-all and end-all for your perfect appearance in social media.
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Simone Janson is publisher, Consultant and one of the 10 most important German bloggers Blogger Relevance Index. She is also head of the Institute's job pictures Yourweb, with which she donates money for sustainable projects. According to ZEIT owns her trademarked blog Best of HR – Berufebilder.de® to the most important blogs for careers, professions and the world of work. More about her im Career. All texts by Simone Janson.
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RT @communications9 RT @SimoneJanson: My lecture at the Bauer Pharma Symposium: Sustainability in the Social Media
My lecture at the Bauer-Pharma-Symposium: Sustainability in the Social Media
My lecture at the Bauer-Pharma-Symposium: Sustainability in the Social Media #Business
My lecture at the Bauer Pharma Symposium: Sustainability in Social Media: On March 23.03.2011, XNUMX in Hambu ...
My lecture at the Bauer-Pharma-Symposium: Sustainability in the Social Media
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