changeX

For their successful, good life Information you really need: Government-funded publisher, awarded the Global Business Award as Publisher of the Year: Books, Magazine, eCourses, data-driven AI-Services. Print and online publications as well as the latest technology go hand in hand - with over 20 years of experience, partners like this Federal Ministry of Education, customers like Samsung, DELL, Telekom or universities. behind it Simone Janson, German Top 10 blogger, referenced in ARD, FAZ, ZEIT, WELT, Wikipedia.

  • Learn self-determined & motivated: 12 tips for effective further training

    Learn self-determined & motivated: 12 tips for effective further training

    Effective further training, which should really bring something, of course requires more time. And learning content tailored to each employee also costs more money than standardized run-of-the-mill seminars. 08 tips on how to find the perfect training course. Fun in the subway Sometimes you discover funny things while riding the subway - for example this successful advertising idea from damago GmbH...

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  • Business start-up insolvency & restart for companies

    Business start-up insolvency & restart for companies

    Because insolvency is such a taboo subject and because of the legal framework, it's so difficult in Germany to get back on its feet afterwards: for example, when it comes to financing. What's so bad about bankruptcy? Apart from the fact that the debt relief period has traditionally always been quite long in international comparison, many banks do not give bankruptcy credit...

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  • StartUps: Fear of failure prevents innovation

    StartUps: Fear of failure prevents innovation

    Germany has an anti-corporate and anti-founder mentality. And bankrupts are always the bad guys. This is also reflected in the handling of errors. Unfortunately, this also avoids innovations. The start-up mentality of the series founders Although Germany would like to have more founders, start-ups are always a hot topic, especially in the self-proclaimed start-up capital of Berlin. At the same time is…

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  • Business start-ups Disruption Adventure Innovation: Founders have to be crazy!

    Business start-ups Disruption Adventure Innovation: Founders have to be crazy!

    Innovation is a risk. And an adventure. Always. But in Germany people like to try to minimize this risk from the start. That can't work, because founders have to be crazy! Entrepreneurs have to be crazy! If you want to be successful, you have to dare something crazy. Founders must spin! But Germany is not a place for innovative crackpots. At least not if...

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  • Self-responsible learning: Better than a continuing education show

    Self-responsible learning: Better than a continuing education show

    Expensive further education and complex training courses are often not much more than a cheap further education show when you look at them closely. Because often enough it is more about sensationalism and lecturer evaluations than actual learning success. Certificates don't lie? Yesterday I used time management as an example to explain why expensive further training courses are often ineffective. I was then asked in a comment...

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  • Learning motivated: Further education is pointless!

    Learning motivated: Further education is pointless!

    Continuing education is very important. There is even a German Further Education Day and companies spend billions on personnel development. But how useful is prescribed further training really? Further training with coercion? German companies spend 27 billion euros a year on further training for their employees. They might as well spend a good chunk of that on lollipops. Because the usual...

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  • Entrepreneurship StartUps & Failure: Entrepreneurship Culture in Germany

    Entrepreneurship StartUps & Failure: Entrepreneurship Culture in Germany

    Failure to start a business is still seen as a stigma, as an expression of personal failure. Even if entrepreneurs now report on their failures in FuckUp Nights, we prefer to see winners. Failure is part of business normality. Founders Between FuckUp Nights and anonymous bankruptcy While a few years ago failed founders met as anonymous bankrupts, in FuckUp Nights…

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  • Lifelong Learning: Away with the old habits!

    Lifelong Learning: Away with the old habits!

    The ideal case when learning looks like this: We not only learn how a specific problem can be solved, but also how, in the second step, we can tackle new problems and deal with them independently. Help for self-help, so to speak. Employees who work independently are cheaper in the long run! Example computer course: A completely theory-heavy seminar in which…

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  • Continuing education & digital learning: this is how motivation works in the brain!

    Continuing education & digital learning: this is how motivation works in the brain!

    Many already know how self-determined learning does not work. So how could it go? Employees are simply thrown books and digital media in front of their noses and the instruction “So, teach yourself what you need to know”? No, it's not that simple. Continuing education as the key to success Lifelong learning and continuing education are considered the key to…

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  • Entrepreneurship StartUps & Failure: Corporate Culture Germany vs. USA

    Entrepreneurship StartUps & Failure: Corporate Culture Germany vs. USA

    In contrast to Germany, there is a distinct culture of independence and failure overseas – and in this country attempts have been made to solve the problem legally. Entrepreneurship as a scientific discipline in its own right In the USA, entrepreneurship has long since established itself as an independent economic discipline and is widely used in teaching and research…

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  • Reviews in the press: job search & career topics - home office, business start-ups & privacy

    Reviews in the press: job search & career topics - home office, business start-ups & privacy

    Job search & career topics - working from home, starting a business & privacy Gunnar Sohn has my interview with the Bolzano native in an article on THE EUROPEAN Professor Dr. Linked to Christian Lechner. And brought another very exciting aspect into play: Namely, that founders want to play the entrepreneur too early. 80 percent of start-ups fail due to StartUp-Gichtlingen It is…

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  • Establish a cooperative & overcome bureaucracy obstacles

    Establish a cooperative & overcome bureaucracy obstacles

    In fact, there are ideal conditions for founding cooperatives in Germany. The same would have to spring up like Polse. Then why don't they? Because the cooperatives also have some disadvantages. Boom thanks to bureaucracy The bureaucracy is mainly to blame for the lack of a boom. Even the founding of an eG is associated with considerable effort,…

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  • Cooperatives as an ideal business form for the Internet age

    Cooperatives as an ideal business form for the Internet age

    Companies today are forced to rethink their business strategies: from mass production to cooperation. Do-it-yourself entrepreneurs make mass products Until now, mass production was in demand due to the high production costs and comparatively short range. Now niche markets are on the rise – cooperations. So far, the marketing strategy of many companies has primarily aimed to attract as many people as possible and control the masses.…

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  • Cooperatives vs. stock corporation: legal forms in comparison

    Cooperatives vs. stock corporation: legal forms in comparison

    Being on the left is back in fashion, and not just since Frank Schirrmacher publicly considered that the left is right: because, thanks to current developments on the Internet, companies are in need of a radical rethink. So cooperative society instead of a joint stock company? Cooperative vs. Public Company: Differences and Similarities An important legal issue that arises in many contexts with many different types…

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  • Enterprise microblogging - Tweet without Twitter!

    Enterprise microblogging - Tweet without Twitter!

    Companies still have a few problems with Twitter. Maybe the solution is twitter without tweeting? Sounds paradoxical, but it means nothing other than doing without Twitter, but still using the advantages of a live communication medium. As intuitive as Twitter The magic word is enterprise microblogging. Twittering without Twitter – there are currently around 30 providers worldwide…

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  • Hierarchies in the change process thanks to Twitter & Co: Like a bitter pill

    Hierarchies in the change process thanks to Twitter & Co: Like a bitter pill

    Companies have always had many reservations about social media: Above all, they fear the lack of controllability of their employees. But the managers will have to swallow the pill because the new forms of communication are breaking up old hierarchies and structures. The fears of companies Understandably, a company has to comply more than private individuals with legal requirements such as the obligation to publish an imprint, data protection regulations...

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  • PR & communication structures in transition

    PR & communication structures in transition

    So far, companies that already have an affinity for social media have used Twitter to search for personnel - and for real communication. Other companies are slowly following suit. Twitter as an important channel for exchange A good example of one of these social media-affine companies: Ethority GmbH, which specializes in marketing and strategy development in the field of social media…

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  • Twitter as a means of corporate communication

    Twitter as a means of corporate communication

    The Twitter hype has long been forcing companies that want to be where their customers and potential employees are to integrate the medium into their marketing and communication strategy. Only: Many do not really know how. Pure self-adulation… So they kind of want to join in the chirping chorus, because that’s the way it’s done these days, and then blow irrelevant…

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  • Twitter in German companies: Zwiespältiges Chirp

    Twitter in German companies: Zwiespältiges Chirp

    My report on Twitter in German companies has just been published by changeX. My conclusion: If companies want to use social media sensibly, they have to open up. And dare. If they could do what they wanted. Somehow they would want to, but they don't really dare. For German companies, Twitter is still…

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