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By Simone Janson (More) • Date on 26.11.2011/XNUMX/XNUMX • Post last updated on December 26.11.2011rd, XNUMX • So far 4389 readers, 1175 social media shares Likes & Reviews (5 / 5) • Read & write comments
The labor market is on the move: new occupational fields emerge, old ones change. It makes sense to look for alternative forms of application - especially for humanities scholars. A good, alternative application form: social media!
Humanities graduates are more likely than other graduates to grapple with prejudices and unclear ideas. A master’s degree offers a good basis and helps to specialize: However, it brings little professional contact if necessary Set or simply missing information about the possibilities.
The Lecture uses selected examples to show how humanities scholars in particular are influenced by the Internet be able to market yourself in a targeted manner and make contacts and on what Recruiter in the selection of applicants in social media networks respect, think highly of
Selected national and international universities, technical colleges and Business Schools present over 1000 master's programs from a wide variety of subject areas such as Economy and management, natural sciences or linguistics and cultural studies. If you are interested in a consecutive Master’sStudy, an MBA or a master’s degree, you can get detailed advice about your options at the MASTER AND MORE fair.
In addition, visitors to the Master Fair are offered a multifaceted congress program. Numerous experts talk about the right one Strategy for selection of the appropriate master, about the standards of Online-Application, the usual starting salaries and much more.
MASTER AND MORE Messe Berlin
Date: November 24, 2011
Venue: Estrel Berlin Hotel and Convention Center
Fair opening times: 9 a.m. to 17 p.m.
My lecture: 11.30 a.m.-12 p.m.
Admission: 3 euros for online registration, 5 euros on the day
Information and registration: http://www.master-and-more.de/master-messe-berlin-2011.html
MASTER AND MORE Messe Münster
Date: November 26, 2011
Venue: Mensa am Ring (Coesfelder Kreuz), Domagkstraße 61
Fair opening times: 9 a.m. to 17 p.m.
My lecture: 10.50 a.m.-11.20 p.m.
Admission: 3 euros for online registration, 5 euros on the day
Information and registration: http://www.master-and-more.de/master-messe-muenster-2011.html
MASTER AND MORE Messe Stuttgart
Date: November 29, 2011
Venue: Kultur- und Kongresszentrum Liederhalle, Berliner Platz 1-3
Fair opening times: 9 a.m. to 17 p.m.
My lecture: 11.30 a.m.-12.00 p.m.
Admission: 3 euros for online registration, 5 euros on the day
Information and registration: http://www.master-and-more.de/master-messe-stuttgart-2011.html
The first lecture took place in Berlin: From my point of view, little surprising happened. There are still comparatively few students and graduates on Twitter, but almost all of them are on Facebook. But only very few use Facebook for Job. Many are also on Xing.
I found the objection of one participant interesting, which in my opinion perfectly describes the situation of humanities scholars. She asked, "How do I know he wants to talk to me?" That's exactly the thing: If I don't do anything and just assume that I'm not interested in me - how is that going to work?
Whereby social media for sure is not the panacea, but an opportunity to become active yourself instead of always acting as a beggar for a job.
I look forward to further discussions / suggestions on Best of HR - Berufebilder.de® - also anonymously!
At this point I would like to refer to my website beruf-suchen.de, on which you can find out about the lives of People sorted by subject groups - as well as my current books on the subject:
Naked on the net: when social media becomes dangerous
The optimal career entry: Perspectives for humanities scholars
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Simone Janson is publisher, Consultant and one of the 10 most important German bloggers Blogger Relevance Index. She is also head of the Institute's job pictures Yourweb, with which she donates money for sustainable projects. According to ZEIT owns her trademarked blog Best of HR – Berufebilder.de® to the most important blogs for careers, professions and the world of work. More about her im Career. All texts by Simone Janson.
“Job Search with Social Media” - Lectures with @SimoneJanson on this topic in Berlin, Münster and Stuttgart.
“Job Search with Social Media” - Lectures with @SimoneJanson on this topic in Berlin, Münster and Stuttgart.
Really interesting lecture with new suggestions - thanks for that :)
Thank you, we are glad that you liked it.
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Hi Philip,
It's nice that somebody does that with the photo. The social media consultant was too lazy for that. As for the notification, did you click on the confirmation email? Unfortunately that demands the German right of me. Incidentally, you can subscribe to the comments as RSS.
The statement with the Looser and Verlierermentalität I find quite aptly: I also have such Professoren experienced or heard of it (“They'll all be unemployed anyway” or “Job prospects? Driving a taxi!”). But how is that supposed to work when people who only know university operations are supposed to give people tips on starting their careers. I recently met the Professor a media studies program that said he did not know what to give people today for the labor market of tomorrow. I therefore believe that such statements result from a mixture of desperation, ignorance and ignorance. And because you want to prepare people for their lousy chances.
In other subjects, by the way, people are endowed with a large ego and then afterwards just lie on the face of it - also already experienced.
In other words: Complaining about the stupid teachers doesn't help, you just have to take care of yourself, take an interest, look for opportunities and make contacts - the earlier you start, the better.
Behind the observation you made that one can only be successful with level banalities, there is also a bit of arrogance in the humanities - which is often the downside of the looser mentality, according to the motto: We may not find a job, but at least we are more intelligent as the others…
Apart from that, that's not the case: Of course the level of stuff often has more clicks, but meanwhile I realize for myself that in the long term it will do more to put you on a higher level and stay true to yourself. Only then, for example, not to write page-long essays, but to get things aptly to the point.
The fact that people tend to like easily digestible food seems to me on the one hand human, on the other hand it is also an educational problem - there are approaches to this too:
As far as the specific question of achieving publicity is concerned, one can ultimately ask: How will I succeed? There is no magic recipe. What has helped me: Own, sometimes controversial opinion represented, which costs courage, tools (design in the blog, technical aids, search engine optimization), look what the readers want and in everything the right middle ground. But the most important thing is good contacts. For example, it is also helpful to publish other media in addition to your own blog. And: The whole thing costs an incredible amount of time, I've been here sometimes several weeks in a row to go.
Here are a few more tips on the topic:
http://www.robertbasic.de/2010/04/sein-eigenes-blog-nach-vorne-bringen-aber-wie/
http://dennis-wisnia.de/wordpress/2011/03/wie-macht-man-sein-blog-bloss-erfolgreicher/
http://www.onlinelupe.de/rund-ums-bloggen/10-dinge-die-gute-und-erfolgreiche-blogger-ausmachen/
Hi Simone,
Thanks again. Yes, hmm, the arrogance can be true. I think it is difficult to see something “objectively” anyway, because you selectively perceive the impressions that fit into your own worldview. If you notice that yourself now and then, it's pretty frightening. Perhaps with increasing experience one develops an ignorance because one thinks one would know better. It's pretty hard to fight it, because you don't want to destroy the illusion that you have security in your own judgment. Because that ensures such wonderful satisfaction.
So I mean that partly cynically. It's really like that, of course not good, but just as bad - at least I think - to always adapt to what you think is the general public, or the average. I think it's pretty good for your own satisfaction / desire for “self-fulfillment” (what you might think of it, another question…) if you do a job / write something without being measured solely by commercial success / reach. But then that's probably a luxury.
Hi Philip,
it is not only about commercial success or reach, you can also address the right people with a few contributions. However, you have to know you first.
And right: If you make your money with something else, you can blog for yourself and see what happens.
Simone
Mrs. Janson / Simone,
Unfortunately, I did not have time yesterday to ask you a few questions.
Personally, I study in the field of humanities (history / philosophy) because I am convinced that there are still things that can not be explained limited to 140 characters. Sure, enough is being talked about, and I'm more than fed up with the tormenting impulse to simulate heightened intelligence, believe me. Nevertheless, it would surely be appropriate for one or the other topic to find appropriate expressions, and they are not in the status message about the favorite club.
But I understood her message. Nevertheless, it is something that appeals to me that you have to / should stage your personality in order to attract attention. This noise of some people does not make it more interesting for me, on the contrary, I find that extremely obtrusive.
Well, and for me personally: Instead of doing everything without thinking, I think about whether this development is really that “progressive” and whether one wants to fuel it. The social media may suggest a wider and improved social community, but practically and in a completely analogous way it seems to me (!) That most people go through life more self-centered than ever; and I ask myself whether there is a connection between these two developments (on the one hand verifiable, on the other subjectively perceived).
I have some ideas but the 140 characters are already exceeded ;-)
Hi Philip,
you like ;-) (also applies to all others).
Well at least you have already times an gravatarbild, which is more than so many (selbsternamed) social consultants can prove. I also studied history ...
I'm not sure if the message has arrived (see answer to Ellen). The message was not: Make you interesting with your private life. The message was: get out of the passive jam (I can not find a job, the company does not want to talk to me) and become active themselves. Somehow. It does not have to be Twitter, if Xing is one more. Or perhaps the own blog?
You have ideas and you have an opinion? Excellent! Write. Make your own blog (for those topics where 140 characters are not enough). Publish articles in other media. Join the conversation. Only: Without Marktschreierei and a little (or more) technical know how it will be difficult in my opinion, to be heard. And there we are faced with the typical humanities dilemma: Actually you have great ideas, but you are too fine to market yourself and in the end you get annoyed that only people who maybe do not even have the best ideas are annoyed. Only: How should anything ever change?
www.berufebilder.de/ career / self-management / series-schwaetzer-have-the-better-cards-make-a-career-in-the-system-and-do-good
You are anäzt? Get away with it! By the way, some people on the Internet also angezzt - by the humanists: mspr0.de/?p=2378 (exciting discussion too).
I am by the way also angeäzt (and am now consciously somewhat polemical):
Of companies and human resources, the humanists often singular in the application, because they are somehow uncomfortable and do not fit into the scheme.
And by graduates, but above all Professorand professors who are guilty of saying "yeah, well, we're not worth anything", then stubbornly focus on their ivory tower in a sort of weird defiance reaction. And with such an attitude, the students then come to the job market.
I am talented by a society in which high-minded people, who regard the constant self-marketing and some other things rather critical, therefore also deserve little (as little in part shows Katja Kulmann: www.3sat.de/page/?source= /kulturzeit/lesezeit/154831/index.html), while people who are more like market vendors are going through the heavy salaries (which often gives them more power).
I deliberately exaggerate. But I want to say: I see certain aspects quite critically. Nevertheless, social media and the associated social change is for me the best solution for the described dilemma. For example, because humanities scholars achieve a lot here with communication and not already at the hurdle of not having studied the right course. This does not mean that there is no better solution. If you have ideas, come with them.
Hi Simone!
I just happened to drop by here to see if there were any further comments on your article! : D The automatic notification doesn't seem to have worked for me, what the heck. I think I can deal with technical issues anyway, the direction “Geistesswurbelschwurbel” was never without alternatives and DESPITE the bad image I made a conscious decision to do so ... if I ask you why, I'll be involuntarily funny again ...: P
Speaking of images: in the shallows of the Gravatars I am immersed immediately before commenting, prompted by the note da ↓.
Yes, you have mentioned some good points to which I cannot really contribute much fruitfully, apart from confirmation and my own experiences. I also think that during the lecture, the “intention of the lecturer”;) was lost, either the humanities scholars were not flexible enough spiritually or they let themselves be guided by a quick judgment in terms of non-spiritual science.
It is definitely the case that in this “Mileau”, yes, I'll say it shamelessly honest, there is a loser and loser mentality, which is also imposed a lot from the outside - you know the attempts to justify caring relatives! - but it doesn't have to be accepted for a long time, as difficult as that sounds.
And often the so-called “self-fulfilling prophecy” also plays a role. Well in the end no one is forced to go through with such a degree, I think some doubters have [legitimate] worries about what that means for their future and their wallets, but in some cases an end in horror is better than the other way around.
Let me put it this way: I am interested in journalism and anyway, or perhaps because of that, I still have the sense of humor to see one or the other loosely. Yes, I even had the outrageously cheeky pleasure of gaining work experience on radio and [public!] Television and, well ... that was pretty sobering, the priorities that exist there, not what you would necessarily expect. The worst thing I found here was the mess with the conditions, partly understandable, but also incomprehensible, that a system can remain in which the majority of the participants are dissatisfied - and from which, of course, no commitment can be expected .
Ultimately pity about the potential and the strengths of each one, who remain there on the line.
Well, what could have been said to them / us ... you are all soft-fisted, and now everyone pinches the person sitting next to them. Unfortunately not possible either. It's just a bit sad that you can attract the attention of a broad audience mainly through horror reports or promises of salvation. With dubious seriousness.
On the other hand - this is also true - the compensated pointlessness that comes to light in researching generally irrelevant technical and special questions. Or maybe not. Some university employees can already be accused of being a little unworldly, and to seek salvation there - I would also find quite poor for myself.
The “best” saying I've heard in this context came from a lecturer: “We historians, let's be honest with ourselves: we do this because we don't feel so comfortable in the present and prefer to live in the past ”- that was roughly the style, and not even ironic.
äääähm .... no. HELP!
Well, I'll stick to it, have all possible links from you grabs and look at me by and by. Am now also half of the 11Millionen klicks or whatever, to your side.
Oh yes, maybe something at the end: I'm really interested in what constitutes the public, how you can reach and create it, beyond the obvious answers (howler monkey and gentle level). I watch the hypocritically criticized, but gladly used Facebook but with great interest, how the good posts go under and the latest and most embarrassing pop videos and “I'm going to sleep” status messages are “liked”. I'm still trying to figure out the connection - it will surely be a highly complex theory made from the purest mammoth ivory.
My presentation Master and More fairs 2011: Job Search with Social Media #Business
Is there a way to discuss open issues with them?
Hello, Emma,
I am looking forward to further questions and discussions. Just write a comment.
I may be patience, as I will still be in Münster on Saturday and Monday / Tuesday in Stuttgart.
Regards
Simone Janson
My demand for the how to contact is already times as pointed hanger for my comment. Why is it unpleasant for me to identify with my name in a blog and make it vulnerable? The typical misery, therefore, they also addressed yesterday. What to give, what not?
My first encounter with social media and Facebook I did it abroad, about 4 years ago, when nobody in Germany had spoken of it. And to be clear, I was and am immensely fascinated by it. I blog myself, I'm on Twitter and Facebook active, because I am enthusiastic about how quickly you can come into contact with people and how easily you can get information (networking) that really interests you. There is only one last step I have not yet taken to use my real name on the blog and profiles. So I wear a pseudonym and thus meet the need for my privacy.
I was really fascinated by your presentation, especially the idea of positive reputation management. Establishing yourself positively as a brand on the internet and thereby gaining opportunities on the job market sounds tempting. The idea is not new to me, but the day before yesterday has moved me to rethink my identity on the Internet. Above all about the opportunities I miss if I remain anonymous. I am at the beginning of my professional life (humanities scholar), I am interested in many things, blog about topics that have nothing to do with my current work (so far!). But the possibility of possibly getting new chances for a career or life path, should one “give it away”? Just because you hold on to old structures and cling convulsively to your private sphere (typically German), or should you approach the development in a purely positive but perhaps too unreflective manner (how many Americans - this is of course a cliché)?
I also have very practical questions:
1) Would you describe it as a trend that will establish itself for HR professionals to search for potential employees on social networks? I got the impression that it is more like “isolated cases”.
2) What do you think of a restart in the network. I'll give you an example: I blog under a pseudonym, of course I already have fans and followers under this name, so it's already established as a “small” brand. Wouldn't the change to the “real name” also lead to a loss of the brand? I'm thinking of the change from Verona Feldbusch to Verona Poth :))) It's still Feldbusch, isn't it?
3) Suppose, for purely private reasons, one wishes to conclude with a person of the past, and one does not want them to know where one lives / what moves one? However, this can follow their lives with the disclosure of the name again.
The topic is moving and is extremely exciting, I thank them for yesterday's lecture and wish them a good improvement.
Kind regards, Emma
Hello, Emma,
Thanks for your comment. As much as I am pleased with the positive feedback, I find the verb to fascinate difficult - for me, it is primarily about providing food for thought and ideas. This shows me, together with the negative feedback that there was also, how polarizing this topic is - and that I probably neglected to pick up the audience during the lecture - e.g. by making it clearer that it was of course also There are downsides. Typical problem when you have your topic in mind and believe that the audience can somehow associate the rest of it.
Since you are interested in the topic of anonymity & privacy, I would like to send you a few links, as this topic is discussed very vehemently, partly polemically, partly theoretically:
First of all, an anthology of the Heinrich Böll Foundation with a good overview of the various positions: www.boell.de/downloads/2011-04-public_life.pdf
Anne Roth became a victim of state surveillance through a misunderstanding and has invaded her entire privacy:
She has helped to make her own experiences public again:
(This is obviously not the fault of social media, but shows how that is).
And there is a kind of opposite pole, the so-called post-privacy movement or data protection-critical Spackeria (google accordingly) - a critically neutral article here: http://antjeschrupp.com/2011/11/09/mein-problem-mit- post-privacy / or p. 74 in the above-mentioned anthology.
In your case I find interesting, whether you are actually moving anonymously on the net or using only a pseudonym (p. 103 in the anthology) and the question of whether real anonymity can actually be achieved (p. 87 in the anthology).
In fact, if you've already built a reputation, changing a name is not that easy:
And spontaneously, I asked myself the question, whether you clarnames and pseudonym can not simply link something more, as so many do this (Here is a comment to the discussion about the claminess obligation on Google+ http://www.plomlompom.de/PlomWiki/ plomwiki.php? title = pseudo solid)
As for the traceability of one's own life by certain people: If that is a problem, you have to leave it. But you might also wonder if hiding is a solution to the problem. And generally you have to balance costs and benefits against each other and then decide.
Incidentally, this decision is often made more emotionally than rationally, I find out time and again, including myself. Personally, I would describe my opinion on the matter as “in flux” so I don't want to offer any advice. In general, I'm very open, also outside of social media (that's why I like it so much!) And have had more good than bad experiences with this openness: You always get a lot in return. On the other hand, there are also bad experiences (also in social media) and they make me a little more cautious.
In general, however, I believe that fear should not be the driving force of its actions, although, without fear, it is easy to be light. And that in the digital age we simply have to discuss something new about certain values (very nice blogpost here also.
Well, now I hope that was not too many and too dissuasive quotes, but the topic is now unfortunately a bit more complex and can not be answered with simple solutions.
Anyway, thanks for the health wishes - I can really use that ;-)
Greetings and a lot of “fun”!
# Presentation: #Jobs search with Social Media by Simone Janson #SocialMedia #Geistereswissenschaftler
My presentation Master and More Fairs 2011: Job Search with Social Media: Job Search with Social Media for Spiritual ...
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