today in Internet still serious with a good Business-Idea Money zu to earn is not easy: the competition is high and legal pitfalls make life difficult for providers. An overview.

Earn money online, but be serious: Find the best business ideas [+ checklists]

What makes a successful online business?

Online-Business is becoming increasingly popular as the internet offers unlimited opportunities to sell your products or services merchandise. You can make your own Companys start by selling products online merchandise, a blog draw up, freelance, run an online course, or even write content for someone else's website if you're a professional writer. With just a laptop and an internet connection, you can create your own from anywhere Shop build up!

It is important to keep in mind that not all business ideas are online successfully are. One of the most important aspects of any online business idea is its scalability. When launching an online business idea, it is crucial to consider how much time and Energy for their care and growth are needed.

It is also important to consider whether the effort for an idea is actually worth it: If someone is looking for good online businessideas he's probably always running into the same problem: he's looking for ideas that don't light can be copied. He's looking for something that's really original. But most of the simple business models on the Internet have been around for a long time and in umpteen versions. Because that is the crux of the Internet: the offers are low-threshold, the entry hurdles are low and most offers can usually be done with a little creativity be easily imitated.

What is a good online business model?

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In addition, the idea of ​​the best business model is purely subjective. If its about Marketing, social media and networking is going to do different things People different things. However, there are many similarities between the supposedly best models. In fact, there is no “best” online business model. Which model is best for a company depends on its size and the type of business it is in. It is important to understand the pros and cons of each model and their pros and cons before purchasing one decision to meet.

Some of these models work well because they focus on content marketing or online networking. Others work well because they customers offer a special experience by combining meaningfulness, high benefits and entertainment value in one business model. Above all, the right business model should help you grow your business without having to spend too much money on marketing or advertising.

What is the difference between online business ideas and traditional business models?

It is always important to recognize current trends and that to find the right business area.Traditionally, the word "business" can be used to refer to a company, a Organization or to another group that offers goods or services to others. Businesses generally offer these products or services on behalf of themselves or their partners or affiliates and derive revenue from them through their relationships with customers who purchase them for use, either through a physical store (e.g., Wal-Mart) or via an internet portal (e.g. Amazon).

The Internet has made things much easier for businesses: A business could use social media to create a professional-looking online presence without getting involved in physical advertising or time-consuming marketing strategies invest to have to. Businesses could also use networking sites like LinkedIn or Facebook use to find job seekers and offer internships or jobs without a complete Recruiting- Having to set up a website.

But the Internet has also set new limits for companies, for example through legal pitfalls and new regulations, of which the General Data Protection Regulation is certainly the most famous. As a result, it is not always easy for companies to effectively use new technology to their advantage.

Checklist: Typical online business models

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Nowadays online business models are often one Combination from marketing, social media and creativity. You must have one for each of these areas Strategy have to make sure your business is running at full speed. Many online business models revolve around a powerful marketing campaign. The more creative and compelling your ads are, the more effective they are. Most of these online business models are about social media campaigns as well as networking and Communication with customers.

Depending on the type of income generation, the following online business models can be distinguished:

The customer experience as the core of every successful online business idea

One of the most important aspects of any online business is the customer experience. A good customer experience can go a long way, but not all companies are created equal in this regard. Here are some of the best online business models to keep your customers happy. Hence the best online business models are those that offer the best customer experience.

Creativity and marketing always work Hand in hand and this should be taken into account when founding online. It's easier via social media channels like Facebook, Instagram or LinkedIn to market and communicate. This also gives you the opportunity to Audience and you Network to enlarge. This aspect of the direct communication with the customer is probably the reason why many people see marketing and communication as the best opportunities for a successful online business.

Legal pitfalls and gray areas: Not all business models are serious and legal

But be careful, not all options that are already offered as a service on the Internet are always legal and reputable. Online casinos are an exciting and complex example: there is no doubt that the online gambling business is booming. More and more people are trying their hand at the colorful slot machines or trying their luck with strategy and probability calculations at the classics of roulette, poker or blackjack.

Because by no means all online casinos that are available in Germany have the necessary license, there are also numerous providers who do not have a German gaming license. These casinos are not allowed to offer their services in Germany, even if they have the licenses of another neighboring European country such as Malta, Great Britain, Cyprus or the Dutch Caribbean island of Curaçao. A license means stricter Regulate and regular checks. Casinos without any license are illegal on the black market, untrustworthy and not subject to any rules. In Germany, online casinos have only been allowed in Schleswig-Holstein since 2012, but now there is a nationwide regulation with the State Treaty on Gambling. This makes it legal to use and offer online casinos throughout Germany. The background is that of course the German tax authorities also want their share of the gambling cake. So far, there has been no uniform gambling law in Germany that would allow such Taxes could have raised.

Each country in which licenses are issued determines how high the taxes are. Most EU countries tax players' gross winnings, but in Germany, stakes are taxed at 5%. This form of taxation is Industry heavily criticized. The gross profit, on the other hand, is calculated from the stakes minus the payouts. Great Britain, for example, also taxed the stakes in sports betting until 2001, but noticed that this was to the detriment of the players. Since 2001, gross gaming revenue has been uniformly taxed at 15%. Other countries such as Switzerland or Austria use a staggered system System with different tax rates for land-based casinos, lottery, online casinos or sports betting. Depending on income, the minimum tax rate can increase from 20% to 80%, but the basis of calculation is always gross profit.

Checklists: First steps to implement your new business idea

The example shows the extent to which new laws can significantly influence a business model. Therefore, if you are considering starting an online business, you should first check whether what you are proposing is legal or not. Clarify the following Ask:

All clear It has to be said: Not every possible option to make money is actually legal. Some business models are just risky, others move in legal gray areas and still others are actually illegal. Hence, it is important that you do your due diligence to make sure you are not breaking any law.

Other steps when developing your business idea should consist of thinking carefully about the conception of your idea. This includes making sure you have a website with updated content and a social media presence with new posts on Facebook, Twitter and other platforms have. A detailed Founders-Coaching help. In any case, you should consider the following checklist note:

Conclusion: create an irresistible offer for your customers

In summary, the key to running a successful online business is having a unique, compelling offer for your potential customers. If your offer unique is, you have a better chance of targeting the right audience and converting them into a customer. When your offer is compelling, your customers are much more motivated to buy from you.

Select the online business model that suits you best. There is simply no such thing as a clear winner, the best business model in every situation. Each online business model has its own advantages and disadvantages, and each of them can make you rich and famous if you really want to and are willing to work hard for it.


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