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By Simone Janson (More) • Last updated on October 25.11.2023, XNUMX • First published on 03.05.2021/XNUMX/XNUMX • So far 5419 readers, 3502 social media shares Likes & Reviews (5 / 5) • Read & write comments
Whether a Candidate or an applicant for job interview is invited decides with the impression that the Application leaves behind. The right formulation and appearance play an important role in this.
Again and again in the discussion are anonymous applications, ie applications will be made in the future without a name, photo, Age and gender submitted. This is intended to avoid discrimination, for example because of origin. In principle, fine beautiful Idea is, then those who still believe that qualifications are the only important factor in applications and not a meaningful photo would finally have a chance of getting a job.
At least in theory. The reality is rather different. Not entirely wrong to throw critic This procedure stipulates that the discrimination then begins at the latest during the job interview. And clear, Candidate may be invited to an interview sooner, but then he still doesn't have the job.
Or should the interview also take place through the closed door - e.g. in the toilet? What now sounds like a stupid joke, some people mean quite seriously: Burak Kaynak has one Application form designed to be written on a toilet roll.
That will probably not prevail. Nevertheless, the basic idea is not as crazy and stupid as it seems at first glance: The quiet place is, in the truest sense of the word, probably the only place where people are very busy HR time and - very importantly - have nothing to do. On the contrary, most of the time you stare stubbornly at a bare wall or door. Strategically, it would not be so unfavorable if the contact person had the application documents in front of his nose at this very moment.
Also in other respects such a toilet application would have Future – Attention irony: As is well known, brevity is the spice. At letter of application It is often the first sentences that count, whether they are convincing or not. If the wording and optics are not right, applications will be rejected straight away.
And finally, such an application could also score with the original design. Because even when applying, the question is: Which documents end up at the top of the pile of potential new ones Employees, what is the difference between the two? A 08-15 application does not stand out from the mass of incoming letters. However, an application should not be too individual.
But what is important then? Which factors are essential in order to attract attention in an application? Experience shows that the following 7 points are important:
Back to the toilet application: After all, there is also toilet advertising - so why no toiletsbe:advertising? However, I think there are places where the application would be better off than on the toilet paper - it's noticeable there, but rather uncomfortable because, well, actually you're looking for something else at the moment.... Or is it more about the time useful to use?
Perhaps there are sometime times even times displays, which are integrated into Klodeckel or hang on the toilet door - and which then eg also applications can display? Perhaps this is also the real advantage of mobile application procedures by mobile phone: that one can carry these everywhere and can read with boredom on the toilet?
Apart from that, I think mobile application procedures make a lot of sense: simply slap iPhones together and the application is sent. The Problem is that the technical requirements in the companies are simply not yet in place. Also at Privacy there are a lot of things happening at this point Ask .
The mobile application process would have to be simplified considerably. With the time pressure that applicants are exposed to today, applications should also fast can be written on the go, for example on the train. After all, what good is all that nice employer branding if applicants have to put in an effort of one or more working days. So frightening! And the technically sophisticated application procedures of many large companies are simply discarded Money and too complicated as long as the application process is so cumbersome.
Simone Janson is publisher, Consultant and one of the 10 most important German bloggers Blogger Relevance Index. She is also head of the Institute's job pictures Yourweb, with which she donates money for sustainable projects. According to ZEIT owns her trademarked blog Best of HR – Berufebilder.de® to the most important blogs for careers, professions and the world of work. More about her im Career. All texts by Simone Janson.
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