We can all inspire Behavior learn. With something Discipline leaders or organizations can inspire others within but also outside organizations, and so theirs ideas and implement visions. We can all learn to lead.

Inspiration innovation new ideas: act like a real leader!

What makes good leadership?

What makes good Guide actually off? It is about a natural disposition, a way of thinking, acting and communicating that enables a few leaders to inspire those around them. But even if there are such "born leaders" who are already familiar with the system to inspire on the Welt come, that doesn't mean that this ability is exclusive to them.

This isn't just about fixing something that went wrong. Rather, I wrote this text as a guide to focusing on and amplifying what works. I want those Solutions not discard others. Your answers, provided they are based on solid facts, are perfectly valid in most cases. Of course, if we start with the wrong question, if we don't understand what is at stake, then ultimately correct answers will also lead us in the wrong direction...possibly. Because the truth always comes out in the end. The following examples are about personalities and organizations that have internalized inspirational behavior in a very natural way. It's the ones who always ask "Why?" first.

Is inspiration more important than resources?

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It was an ambitious goal. Public interest was great. The professionals were eager to help. Money was sufficiently available. Samuel Pierpont Langley had what it takes to succeed when he set out to become the first person to fly an airplane in the early 20th century. As mathprofessorwho had taught at Harvard and was widely respected as director of the Smithsonian Institution.

His friends included some of the most powerful men in government and Economy, among them Andrew Carnegie and Alexander Graham Bell. Langley was awarded the then enormous sum of $50 by the War Department Projects made available. He brought together the best minds of his time, a true »dreamTeam« of knowledge and technical know-how. Langley and his team had access to the best material, and the press followed him every step of the way. People from across America were captivated by his story and eagerly awaited his arrival. Given the team he had assembled and the resources he had at his disposal, success was guaranteed. Was that really him?

The power of the underdogs

A few hundred miles away, brothers Wilbur and Orville Wright were working on their own flying machine. Her deep passion for flying inspired enthusiasm and commitment in a small, dedicated group of people in her hometown of Dayton, Ohio. There was none Financing for their Companys. No government resources. No influential connections. Not one of the team had a university degree, not even a college degree, not even Wilbur and Orville. But this team, which gathered in a humble bike repair shop, realized their vision. A small group of men witnessed the first flight in human history on December 17, 1903. But why did the Wright brothers succeed while a better equipped, better funded, and better trained team failed?

Success by asking why?

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It wasn't luck. Both the Wright brothers and Langley were highly motivated. They all had strong faith. All had sharp minds and they all pursued the same goal. But only the Wright brothers managed to truly inspire their team and develop a Technology to lead that would change the world. Only the Wright brothers always asked "Why?" first.

Students of the University of California were the first to publicly burn their warrants on campus in 1965 to protest US involvement in the Vietnam War. Northern California was a breeding ground for anti-government and anti-establishment opposition; the images of the clashes and riots in Berkeley and Oakland went around the world and sparked the emergence of sympathizer movements in the US and Europe.

The battlefield of innovation

There was one there in 1976, almost three years after the end of US military involvement in the Vietnam War Revolution other kind of starting point. They wanted influence, big influence, they even wanted to challenge people's ideas of how the world works. But these young revolutionaries did not throw stones or take up arms against an authoritarian regime. For Steve Wozniak and Steve Jobs, the founders of Apple Computers, the battlefield was the economy and its weapon Choice the home computer.

When Wozniak built the Apple I, the personal computer (PC) revolution was in its infancy. The computer technology, which was just beginning to attract attention, was mainly used as a Business- Instrument seen. Computers were too complicated and too expensive for the average person. But Wozniak, a man for whom money is not Motivation had a vision to use the new technology for a nobler purpose. He saw in the PC a means that gave the little man the opportunity to start his own business. If he could make it accessible to the individual, he thought, the majority could do much the same thing as one Company, which was endowed with far greater resources. The PC could equalize opportunity and change the way the world worked. Woz conceived the Apple I and enhanced the technology with the Apple II to make it cheaper and easier to use.

Visions do not yet make a sales success

It's no good if a product is visionary or brilliant but nobody buys it. 21-year-old Steve Jobs, then Wozniak's best friend, knew exactly what had to be done. Although he had experience selling used electronics parts, he was much more than just a good one Seller. He wanted to do something important in this world and he wanted to do it through them Foundation reach a company. Apple was his tool to make his revolution.

In its first year of business, with a single product, Apple made $100 million in revenue. After two years, sales reached ten million dollars. In the fourth year, they sold $3 million worth of computers. By its sixth year, Apple Computer was worth $000 billion and had over XNUMX employees. Jobs and Woz weren't the only participants in the personal computer revolution. They weren't the only smart guys in the Shop; in fact, they knew next to nothing about it. What made Apple special wasn't their ability to build such a rapidly growing company. It wasn't their ability to see what was new in PCs. What made Apple special was the company's ability to repeat the same pattern of behavior over and over again. Unlike any other competitor, Apple challenged conventional thinking in the computer industry, in the electronic components industry, in the music industry, in the mobile phone industry and in the entertainment industry in general. The reason is simple. Apple inspired. Apple always asks why.

The Power of Dreams: What Makes Great Men and Women?

He wasn't perfect. He had his weaknesses. He wasn't the only one to suffer in pre-civil rights America, and there were a number of other charismatic speakers. But Martin Luther King Jr. had a special gift. He knew how to inspire people.

Dr. King knew that for the civil rights movement to succeed, to bring about real, lasting change, it would take more people than he and his closest allies. Sweeping words and beautiful speeches alone would not suffice. It took people, tens of thousands of ordinary people, united by a single vision: to change the country. On August 28, 1963 at 11:00 in the morning they sent the message to Washington that it was time for America to change course. The organizers of the civil rights movement did not send out thousands of invitations, nor was there a website to commemorate the date. But people came. They flocked. Collectively, a quarter of a million people gathered in the heart of the nation's capital in time to hear the words that made history, spoken by the man who led a movement that would change America forever: "I have a dream. «

How real leaders motivate people

The ability to motivate so many people of all colors and races from all over the country to gather together on the right day and at the right time was something special. Although others knew what had to change in America in order to enforce civil rights for all, only Martin Luther King was able to inspire an entire country to change, not just for the good of a small minority, but for the good from all. Martin Luther King always asked why. There are leaders and there are people who lead. With only six percent market share in the US and three percent worldwide, Apple is not the market leader among home computer manufacturers. Yet the company is a leader in the computer industry, and now a leader in other industries as well. Martin Luther King's experience was not unique, yet it made a nation change.

The Wright brothers weren't the most potent contenders in the race to make the first manned, motorized flight a reality, but it was they who led us into the new era of aviation, and in this way completely changed the world in which we live. the Set were no different from those of others, and their systems and processes were repeated with ease. But the Wright brothers, Apple and Martin Luther King differed from their rivals. They themselves stood out from the norm and theirs Effect on humans could not simply be copied. You are part of an exclusive group of leaders who do something very, very special: you inspire us. Almost every person or organization needs to motivate others to take action. Some want to motivate a purchase. Others seek support or votes. Others strive to motivate those around them to work harder or better, or just to Regulate to follow. The ability to motivate others is not in itself difficult to acquire. It is usually linked to an external factor. In many cases, tempting offers or the threat of punishment trigger the behavior we want. General Motors, for example, has people like that successfully to buy cars because the company sold more cars than any other automaker for over 75 years. But although she was a leader in her industry, she did not lead.

The power of inspiration

Great leaders, on the other hand, are able to inspire other people to act. Those who can inspire give people a sense of purpose or belonging that has little to do with external incentives or expected benefits. Those who truly lead are able to build a following of people who act not because they are persuaded but because they are inspired. For those who are inspired, the motivation to act is deeply personal. They are less likely to be influenced by incentives. Those who are inspired are willing to pay more, inconvenience, or even personal suffering. Those who inspire will form a following of people—followers, voters, customers, workers - who act for the good of the whole not because they have to, but because they want to. Although the number of organizations and leaders with the natural ability to inspire us is relatively small, they come in all shapes and sizes. They are found in both the private and public sectors. They are in everyone Industry – in customer sales as well as in wholesale. Regardless of where they are, to practice they all have above-average influence in their industry.

You have the most loyal customers and the most loyal employees. They are often more profitable than others in their industry. They're more innovative, and most importantly, they're able to keep all of this up for the long haul. Many of them are changing their industries. Some of them change the world. The Wright Brothers, Apple and Dr. King are just three examples. Harley-Davidson, Disney, and Southwest Airlines are three others. John F. Kennedy and Ronald Reagan were also able to inspire. Regardless of where they are from, they all have one thing in common: All of these leaders and companies think, act and communicate, regardless of their size and industry, in exactly the same way. And that's exactly the opposite of what everyone else is doing.

Learn to think and act like a real leader

What if we could all learn to think, act and communicate like those who inspire? I envision a world where not just a select few have the ability to inspire, but the majority. Studies show that 80 percent of Americans don't have their dream job. If only there were more people who knew how to make one Organization builds that inspires, we could live in a world where the stats would be inverted - a world where 80 percent would love their job.

People who enjoy going to work are more productive and creative. They go home happier and they have happier families. They treat their colleagues, their clients and their customers better. Inspired employees produce stronger companies and stronger economies. I hope that I can inspire others to do things that inspire them and that together we create the companies, the economy and the world in which Trust and loyalty are the norm, not the exception. This text is not intended to tell you what to do or how to do it. My goal is not to provide a guide to action. My goal is to provide a rationale for action. I challenge everyone who is open to new things, who is looking for long-term success and who believes that success requires the help of others. From now on, always ask why first.


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