The 5 most important HR trends of the future: From gig economy to automation {Trend! Study}

What does data science mean and the increasing automation in Future for HR and workers? What role does the gig economy play for employers and are unusual additional services still a model for the future? The 5 most important HR-The trends of the future at a glance.

The Top 5 international HR trends

Which HR trends and changes await Companys and HR manager in the future? In the annual Glassdoor Economic Research Report, Glassdoor Chief Economist Dr. Andrew Chamberlain a look ahead to the year ahead and beyond.

Chamberlain first analyzed developments in the US labor market from the past year. Building on this, we have summarized the five most important international HR trends and translated them into German.

Trend #1: DataScience is changing human resources on a lasting basis

The books on the subject (advertising)

The extraction of Background from data has in recent years almost all areas of Economy captured: from product design and Marketing through sales and logistics to Finance. The explanation for this is simple: on the one hand, companies collect more data than ever before, on the other hand, the evaluation of this data fast scalable and cost-effective Solutions for important business Problems and Ask determine.

In one business area, however, the topic of data science was largely neglected for a long time: in human resources and Recruiting. So far, many companies have missed an enormously important opportunity, because in many companies the most productive assets are no longer machines or production facilities, but well-trained ones People with all their skills ideas and their know-how. In the fields of Employees-Commitment and recruiting, small improvements with major effects on the entire company can be quickly achieved on the basis of data science.

As more HR professionals recognize this opportunity, there will be many changes - especially since data analysis tools are inexpensive and the selection is big. An example of this is Glint, which can measure sentiment among employees in real time. With ever more sophisticated “A/B tests”, unusual approaches to employee management can also be tested experimentally. Companies have gained great competitive advantages by using data science in pricing, logistics or product design. We expect a similar development in human resources.

Trend #2: Automation will affect all jobs

Even if there is no lack of pessimistic visions of the future, studies show that a large-scale loss of jobs due to digitization and automation is unlikely. What is certain, however, is that professions and the way we work will change. Through ever more ubiquitous mobile devices, inexpensive data storage and innovations in mechanical Things to Learn we will experience some changes and surprises in professional life in the coming years.

Most affected are routine jobs that do not require much flexibility and creativity is required, such as driver jobs in logistics and in the transport industry. But even office jobs are not immune to this trend. Non-virtual travel agencies and insurance brokers are already noticing this customers increasingly book online or conclude contracts. Apps for increase of productivity at Workplace and automated surveying tools are helping transform work across a variety of jobs.

Against this background, lifelong learning and further training measures are becoming increasingly important for job seekers. workers must Competencies build, the complementary to Technology are. This means: It is important to learn how to operate the machine and not to do the same work that the machine does. A "continuous retraining" is required, which means a fundamental change of perspective, especially for many office workers. We will see that organizations get more into professional development programs invest and their employees more time for appropriate Measures so that they know and master the latest technologies in the workplace.

Trend #3: departure from exotic additional services

Discounts for your success (advertising)!

Extraordinary employee benefits such as free food, dog-friendly offices, video games, yoga classes and unlimited vacation have been standard for many companies in the USA for years and, following the American example, can also be found in more and more German companies. Tech companies and start-ups were the pioneers here - for two reasons: On the one hand, the increasing popularity of creative benefits was fueled by the fierce competition for the best IT talents, on the other hand, numerous venture capitalInvestments high liquid funds available. These enabled the industry to fund more and more ancillary services that would be unthinkable in more established and “mature” industries with lower average margins.

In the near future, tech companies will increasingly enter the Status of more traditional companies. Economic history shows that many others Industries this Pattern have followed: first new technologies emerge, then new companies that grow quickly, a lot Money earn and become an innovation driver. Then a maturing process sets in, the pace of growth decreases and the companies focus on it Costs and profit margins. Extraordinary additional services also fall victim to this classic process.

Last but not least, the “hard” factors have to be right, like the compensation package to keep employees long-term. One of our studies shows that particularly exotic additional services have a comparatively small effect on long-term employee satisfaction - compared to more classic and monetary factors.

Trend #4: More measures against the gender pay gap

Public awareness of the gender pay gap has continued to grow over the past year. A Glassdoor investigation confirms that between the sexes even after adjusting the criteria Age, work experience, job, industry, region and other factors, there is still a significant gender pay gap of 5,5 percent. About the salary gap between men and Women to speak is one thing, actually to act is another.

Two developments that are currently taking place in parallel open up the opportunity to achieve a lasting improvement in the situation. On the one hand, the growing wage transparency means that employees actually realize the salary differences. In Germany, for example, last week the Federal Cabinet passed a bill for more wage transparency. On the other hand, with the increasing data availability, companies are increasingly able to capture wage differences and, on the basis of this, compensate for wage gaps, theoretically even automatically and before any new gaps arise.

In the future, more companies will act proactively against the wage gap between women and men. For example, personnel data can be used to correct unjustified wage differentials in the company. We ourselves analyzed the gender pay gap in our own company last year and published the results. In a pilot project in the USA, Glassdoor is also providing HR managers from other companies with a gender pay gap analysis tool.

More and more companies are becoming aware that the gender pay gap is not just about liability issues and negative To avoid media reports, but to strengthen your own employer brand. Equal pay is a key concern for Generation Y in particular Job Search. The results of our study also show that almost two-thirds of Germans are not with a company apply knowing that women and men are not the same for the same job salary get.

Trend #5: The gig-economy and its limits

In the Gig-Economy, companies offer independent employees temporary jobs, in which per order (gig) is paid. Prominent examples are delivery services, travel agents for the transport of people and other web platforms, For example, for renting apartments. The industry developed rapidly not only in the USA and its triumphant progress was accompanied by a series of critical questions:

• Will there be only temporary work in the future?
• Are traditional careers spill models?
• Are full-time jobs replaced by mobile apps?

For most employees, the answer to these questions is clear No. One of the reasons for this is simply the economic relevance of the platforms. Although Uber, Airbnb and Co. are very popular worldwide, they still only make up a small part of the national economy, even in the USA. According to a recent study by the JP Morgan Chase Institute, only 4,3 percent of Americans have ever been employed in the gig economy — and that growth of platforms has actually declined over the past three years.

There is increasing awareness of the advantages and disadvantages of these employment relationships. The big advantage for job seekers and employers is flexibility: when the order situation is high, companies can access workers quickly and job seekers can accept these positions at short notice and flexibly. This has advantages for employees and reduces costs for employers, who can also measure success quickly and easily. On the other hand, there are also disadvantages: In addition to the lack of social security for the workforce, there is a lack of long-term relationships and the fact that the jobs involved are mostly relatively simple, and there is often hardly anyone for them Vocational Training or institutional knowledge is needed.

Top books on the subject

Read text as PDF

Acquire this text as a PDF (only for own use without passing it on according to Terms and conditions): Please send us one after purchase eMail with the desired title supportberufebilder.de, we will then send the PDF to you immediately. You can also purchase text series.

4,99€Buy

Advice on success, goal achievement or marketing

You have questions about Career, recruiting, personal development or increasing reach? Our AI consultant will help you for 5 euros a month – free for book buyers. We offer special ones for other topics IT services

5,00€ / per month   Book

Book eCourse on Demand

Up to 30 lessons with 4 learning tasks each + final lesson as a PDF download. Please send us one after purchase eMail with the desired title supportberufebilder.de. Alternatively, we would be happy to put your course together for you or offer you a personal, regular one eMail-Course - all further information!

29,99€Buy

Skate eBook as desired

If our store does not offer you your desired topic: We will be happy to put together a book according to your wishes and deliver it in a format of yours Choice. Please sign us after purchase supportberufebilder.de

79,99€Buy