Welchen Job to practice You from? And which one do you want in Future exercise? What sounds like banal Ask, is not so easy in today's jungle of job titles.

Finding jobs without a label: 6 tips for finding a job in the term forest
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New jobs are constantly being created!

"What's the name of my job, please?" asks Career-Expert Svenja Hofert currently in a blog post. What matters to her is that many people no longer work in the profession they originally learned. That new professions are constantly developing and diversifying for which there are none yet Vocational Training gives. And above all, they make one thing almost impossible: A suitable profile for these jobs draw up. Svenja Hofert has listed numerous examples for her thesis:

Functional areas like Marketing, Human Resources, Accounting dissolve, diversify or are flanked by new departments. All of this makes it… difficult to find something suitable in the job market. Is it called project leader, project manager, project coordinator, consultant or even project engineer? All sorts of names can be used for one and the same job... It gets really difficult with positions in the fourth sector, i.e. highly qualified positions that require special knowledge. The same activities in the field of sustainability could be classified under “scientific Employees”, “Manager Sustainability”, “Employee Sustainability” and “Expert Sustainability” can be found.

The matching problem

But this results in something very practical Problem in the Job Search – for job seekers like HR equally. Because how can you fish out exactly the right one from the large market of supply and demand if the right terms are missing? And that especially on the Internet, where absolutely matching search terms, i.e. matching, are important.

Svenja Hofert has the following suggested solution:

Simple function and area searches in job markets hardly work. This is a tremendous requirement for the job markets, because here an intelligent search is needed, as they are currently only in use. The basic problem is missing functional descriptions.

Jobs that don't even exist

Personally, I've been wondering for a long time whether Jobs not generally incomprehensible and pure self-portrayal of Companys are. Because the often highly idealized requirement profiles hardly correspond to reality.

And you hear time and again that vacancies are often advertised that are actually not vacant at all. In fact, I only know a few people who actually got a job through a job ad.

What is the point of the game?

Incidentally, one also hears from employers that their dear need with job offers, for example in the Internet have - for example when the call for tenders has long since ended and people are still interested apply. You can always see that very nicely on Xing: Actually, it is SALE It's long overdue - but you can give it a try.

Only: If some apply for anything that sounds interesting in any way and the others write cryptic tenders that nobody understands (maybe because you know that it doesn't matter what you write in it?) - which one Sinn still has the game?

Be found instead of self search

Back to the quote from Ms. Hofert: You reject standardized job titles as well as more finely defined search functions due to a lack of practicality - the effort would be too great. Hofert's approach, on the other hand: Don't even search yourself, job search engines can't offer what you're looking for. But make sure that you are found yourself.

However, as she then states at the end of her article, one then has exactly the same problem: which terms should one enter in a Xing profile, for example, in order to be found more easily. xingTraining Joachim Rumohr built up his entire job description from tips, among other things, on how to be found on Xing. But the basic problem also becomes one Coaching not solve with him.

6 rules for job search: what should I write there?

Namely: What do I enter, if my job title is unclear, spongy, poorly definable and changes more often times - as is becoming more and more normal these days? What should one actually search for?

I therefore believe that this whole job search matching problem, as obvious as it may seem at first glance, will no longer provide adequate results for an increasing percentage of job seekers. Completely different mechanisms are required here – especially on the Internet. In order for these to work, you should do the following 6 Regulate heed:

  1. Do not post any tasteless or illegal content on your social network profile.
  2. Do not make false statements and do not create fake profiles. With many social networks, each user can view and verify your profile including the information that has been released.
  3. Do not conduct your business communication in online networks publicly and freely accessible to everyone, for example on pin boards, in forums or guest books
  4. Do not post private information such as address, birthday, or phone number that is freely accessible to everyone.
  5. Do not accept every online contact request. Think carefully about who you want to include in your closer circle of contacts.
  6. Note that the quality of your network is more important than the size!

The solution to the matching problem

Regine Heidorn has explained in an interviewhow this can work: She discovers, for example, in the Communication via Twitter, also via private, Competenciesthat she never thought she could have. Heidorn develops her new profession practically in the Conversation:

On Twitter I also communicate about things like hobbies or personal preferences. But this is exactly what often results in unexpected job opportunities: For example, I often do geocaching, a kind of scavenger hunt with mobile devices. Anja Wagner noticed that, too University for Technology and Economy (HTW) Berlin carries out eLearning projects.

An example that may be forward-looking and recommended for imitation!