Cheerful-looking women are not believed to have the will to lead – women with typically male characteristics, on the other hand, are perceived as “real” bosses. That's it light exaggerates the result of a research project of the Technical University Munich (TUM).

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Show weakness - not allowed

Dominant. Assertive. Self confident. So should Executives be! Characteristics that are mainly attributed to men - women are generally considered communicative, social and sensitive.

A roles image, which is still anchored in the minds of the decision-makers and makes the women's way to the top more difficult. And this is even more pronounced in women compared to female executives; because the study also showed that even women trust men more than their sex partners.

Back to the Future?

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Results that are surprising in times of women's quotas and decades after emancipation - or maybe not? Because we are Honestly: Our young people still grow up in stereotypical gender roles and later mostly live according to them.

It is true that around 55 percent of first-year students are now female, and the trend is rising, but this lead is then reversed in professional life: in many households, women traditionally take a career break after having children.

Rethinking in business

Admittedly, there is a gradual change in the boardroom: men are more open with women in leadership positions, they are ready to rethink, question common prejudices and - give women a real chance.

Last but not least, the controversially discussed quota for women helps to push female high potentials and to bring them more to the fore, especially in large companies.

Even the woman!

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But not only Companys are challenged, but also the women themselves. It is important to avoid the stereotype trap. how does it look in action? The pragmatist sees clear the short-term benefit and comes to terms with copying her male colleagues in order to climb the corporate ladder.

The idealist, on the other hand: your long-term Objective is “real” equality – imitating typical male characteristics is out of the question for them. Both work in their Appear often “tougher” than their male counterparts.

The Bastille of femininity is to be defended

No woman should be hers Personality give up; Because one thing a manager, whether male or female, must always be: authentic. Women should therefore sharpen their eyes

Why is not woman advancing - and what can she do about it?

The second step is to analyze the reasons and to prepare a concrete plan.

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