Dell & Intel on the digital transformation of the working world: consumerization good for productivity? {Trend! study}

Digital transformation and changes in the Working world: Especially with Germans Companys currently still outweighs the Anxiety before Risks, while the odds are only cautiously eyed through blinders. In a study lasting several years, the computer manufacturer Dell and the chip manufacturer Intel had the effects of digitization on the world of work examined. What was the result?

Impact of Consumerization

Dell and Intel commissioned TNS Global Research to carry out this project. The focus of the study was the trend towards consumerization IT and the increasing mobility of workers.

Consumerization refers to the process or the phenomenon that electronic devices, such as smartphones, tablet PCs, are also used by employees for their work.

What exactly is it about?

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The results of the third and final phase of the multi-year research project "Evolving Workforce" have now been presented. The Projects investigates the influence of modern communication and ITTechnology on the world of work.

After a global survey of more than 8.000 employees was conducted in the second phase, the final report of the Evolving Workforce project now presents the perspective of managers Economy and IT.

The “Report 3: The Business Perspective and Research Summary” presents the views of international experts, CEOs and CIOs on technological change in its three sections People, Productivity and Progress.

Productivity increase vs. risks

According to the study, there is also a growing understanding in companies that possible increases in productivity must be weighed against newly emerging risks. One of the most important results of the study is that IT consumerization in the increase of productivity and loyalty of Employees plays a central role today.

Consumerization includes the greater involvement of employees in IT procurement, the opportunity to use their own devices professionally (Bring-Your-Own-Device - BYOD) and greater flexibility Workplace. However, companies are becoming more and more aware that this also entails challenges and risks in IT security.

The most important results of the study at a glance

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• Technology Freedom of Choice Increases Productivity: There is a growing awareness within companies that employee productivity will increase if they have a degree of freedom of choice in the technologies they use and the degree of their operational mobility. To determine the degree of freedom of choice, metrics must be set. On this basis, entrepreneurs can then see how technologies geared to particular work styles affect efficiency;
• Productivity vs. Risks: Companies need to investigate whether the higher productivity through technological freedom of choice prevails over the associated risks. Among executives surveyed, there is consensus that the use of private devices in the workplace is associated with additional security risks and the risk of data misuse. The challenge is to identify both productivity accurately, assess the safety risks precisely, and weigh the two against each other;
• New attitude to mobility: Managers have now accepted that tablets, smartphones and cloud computing have created a need for companies to focus more on mobility. Many experts believe that the convergence of applications across different devices will further promote employee mobility. Companies looking to increase productivity in the future must therefore address traditional concerns about mobile processes;
• Transparency towards employees: The question of transparency of IT decisions for employees poses a challenge for the management. Executives have concluded that the company policy pursued in consumerization must be comprehensible for employees, can have opposite effects. There was a consensus that transparency must be built up in the long term in order to actually achieve productivity effects;
• Strategic innovation: In the opinion of the experts, IT experts believe that IT companies need to pursue more intelligent, mobile-oriented and integrated approaches, and therefore to tackle the issue of IT consumerization with openness while working with partners who create tailor-made solutions , helps to meet the needs of both companies and employees.

Criticism of the study

Despite all the euphoria, I am unfortunately missing critical aspects. Sure, they're cracked. But as it should be, how hardware manufacturers commission a study, it is then just euphemistically of the challenges Rede.

For example, when the first part deals with the dissolving boundaries between professional and privacy goes, the euphemistic as Work-Life-Balance be circumscribed.

Further information

Dencon: Due to the long-term investigation an important project. Further information on the study as well as the free download possibilities of all three parts in English can be found at: http://www.dell.com/evolvingworkforce

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