Kelly Cutrone strikes again and this time provides a guide for a life beyond the average. A great book by a courageous and uncompromising woman. And there are more great books for Women.

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The name of her company says it all: “People's Revolution”. It is true that “only” one of the hottest fashion PR agencies in New York hides behind it. But already with her first book "If you want to cry, go out!" Kelly "the Bitch" Cutrone hinted that she's up to more than shaking up the PR industry.

Now with her second book “Normal are just losers” she shows what really concerns her. A life beyond the conventions, a life beyond the mainstream. Her book is a book for “freaks” because, according to Cutrone, “only freaks have really achieved great things”.

Not so easy to tease in New York

In "Normal Are Only Losers" Kelly Cutrone describes her point of view. It would be a dull affair if the neighbor next door did it. But it's exciting when a woman is at the helm, who both irritates New York with her views and at the same time makes big with her radicalism Success hat.

In fact, her book is the account of a woman who Head stretches out the window. And precisely for this reason, the uninhibited subjective Perspektive full in Order.

The lifestyle of the future?

Similar to the hippies in the 60s or the modern women in the 20s of the last century, Cutrone shows and lives a lifestyle that is very likely to shape the lifestyles of the Future will be.

It is the link between relentless capitalism criticism and absolute entrepreneurship, which is absolutely based on success. The side by side of the total rejection of religious traditions and the search for new spiritual experiences.

A capitalist criticizes capitalism

Discounts for your success (advertising)!

Or the seemingly impossible reaction to her father's death (she did not go to his deathbed but took on a business appointment - a party event organized by her - and as she describes it, it was a good thing).

Whether it's about true friendships, sexuality, or a few reasons to perpetuate Eleanor Roosevelt and Crazy Horse on the dollar alongside all the American grandees - Cutrone thinks radically and creatively.

Anyone who goes into the ring should be able to box

Cutrone wrote her book as a guide to fight for a life beyond the ordinary, because "if you want to get in the ring, you should of course be able to box!" And she is boxing against a lot: against the candle industry, against fur wearers, against the media - and against PR agencies.

"Normal are only losers" presents the thinking and acting of an unconventional woman. But the attitude that runs from front to back is much more valuable than the flashlights in and out of her life. And that means not having anything prescribed, not being told anything and, above all, not leaving thinking to others.

Make a career: unvarnished clarity

In her book, Kelly Cutrone also inspired women to achieve their dreams of "awakening and celebrating the magic in you". An outrageous claim that heaps of messages from Brand "may be nice and find yourself a decent man” stand in the way.

And these messages are swept away by New York fashion legend Kelly Cutrone with Karacho. Her book "If You Want to Howl, Get Out" is the peppered account of one who set out to conquer life. And one that made it to the top.

First: Know what you want yourself

It is not the serene look back, but a report from the fray. Because the 1965 born Cutrone is far from finished. She has made it from a small town to New York and, as a successful entrepreneur, pulls the strings in the New York fashion business.

But she is still at 180 instantly when she sees how women can be made small - or kept small by other women, especially their own mothers. Cutrone shows what it means to “turn off the noise in our head and the babble of voices from everyone around us and instead turn to the things that feel right - the things that make us feel alive.”

What Mama never told her daughter

In her book, Kelly Cutrone describes how moving to New York taught her things that her Mother never taught: Like how to use a vibrator.

Or how to get a loan to 17% with a loan loan and repay. How to engage his first divorce lawyer. How to go with three types at the same time or how to get a job interview with a child girl and finally: How to meditate.

Know the right people

She presents the teachings she has made from her departure and penetration to the forefront of fashion business. It shows how important it is to gather the right people around and to get under the right people.

Cutrone writes: “If you want to be exceptional, you won't be able to do that by hanging out with a bunch of people who will make you understand that you are not exceptional. Instead, you will likely become as ordinary as you expect them to be. ”

Gurillatactics on the way up

No doubt, Cuetone speaks plainly when it shows how women can make a career in business. “If you want to cry, go out” is a kind of post-feminist combat script and at the same time a manual of the guerrilla tactics with which women get to the top.

A refreshingly written encouragement “to embark on a journey of discovery towards your true inner self.” Kelly Cutrone did the trick, on the one hand, to write an eminently political book and, at the same time, an unvarnished advisor who encourages women to do their own thing - without makeup, but always straight for it.

The book on the hashtag #aufschrei

And then there's the book on the hashtag #aufschrei. It was more of a coincidence, but it was fitting that the very good book by Petra Jenner landed on my table last week.

Topic: “Women and careers”. The title and cover were not very promising, but the content was even more so. A book for professionally ambitious women by a woman that shows that and how it is possible. And that shows that the “men's jokes” department should no longer have a great future.

Frauenpower beats Herrenwitz

The tsunami that occurred on Twitter under the hashtag “#aufschrei” clearly shows what is going on in Germany's workplaces. The sharpness of the positions shows that despite all the "diversification" also in Companys a lot is in trouble.

It is all the more important that more and more women from the “Eye of the typhoon”. One of them is the high-ranking Microsoft manager Petra Jenner.

What women can do on the way up

In her book “With Mind and Heart” (Ariston 2012), she describes what can happen to women on the way up. It also shows what women need to do to get to the top. And it shows what women can do when they're on top.

Basically it's two books in one. And “both” is to be recommended to all women who Lust on their job and would like to play the first violin.

Put stones in the way or place ladders?

They are Petra Jenner, who works with many global players ITcompany was involved at the top and now, as Country Manager, the MicrosoftShop responsible for Switzerland, a good role model along the way.

She describes what stones were placed in her way. And which ladders you were given. And how important it is to be able to distinguish both things well.

If the boss expects more

Almost inevitably the sentence in one of the first chapters: “... but unfortunately he was expecting Executive from my colleagues and me more than just friendly accommodation.” As laconic as the sentence is, it also shows how real this reality is for many women in the world Job at a hunt.

When Petra Jenner writes about consulting an economic astrologer, when she writes about premonitions that (unfortunately) always prove to be true, when she writes how her lead job had been secretly reassigned during her pregnancy, and when she was open about hers Miscarriage reports, then she strikes tones that are not struck in any other “economic book”.

The man behind the function carrier

It shows that these pages also belong to the job. Because you are always human at work and especially in management positions. Never just "functionaries".

Based on her many years of leadership experience, Petra Jenner developed her own leadership style and her own Methods. And what it has to offer easily outshines most of the current management literature.

Family as a mission statement in the job?

Because Petra Jenner does not formally follow any management principles, but always from them People runs out It's about more than "numbers, data and facts", namely also about "interpersonal encounters, small gestures in the hallway, a friendly remark."

Jenner's model is less the Machiavellian prince but the "oldest model of success" by name Family.

About (un) compatibility of work and family

Petra Jenner has no children herself. She knows what “immense Significance” the question “career or profession”, how difficult it is for many to answer the question unequivocally and at the same time how difficult it is to find a compromise.

With the experienced therapist Swantje Benussi, Petra Jenner has found a co-author who writes this in an extra chapter Ask enlightening gets to the bottom. Benussi himself founded a company that was intended to offer jobs for women. Because then at times 35% of the workforce was pregnant or on maternity leave, the issue of having children was over for Benussi. Until everything changed.

This is the point where we can begin our research

"With Mind and Heart" is an important book for women who want to be realized in their jobs. On the one hand, it provides an interesting role model with the biography of Petra Jenner (there is still far too little for ambitious women), on the other hand, the insights and experiences of the top manager provide important impulses for new management and a new management culture.

Most men will probably avoid this book. Which gives women the opportunity to quietly acquire the leadership knowledge of tomorrow. Expert Barbara Schneider has now written a very good career book for women. Lots of facts, lots of tips, lots of insights - and it does away with common role stereotypes.

Career is now a woman thing

Anyone who writes a career guide for women threatens with his book in the crowd Coaching- Literature to perish. At “Women on eye level” is that different. The book by Barbara Schneider stands out pleasantly from the crowd.

It is excellently researched and written succinctly. And it relentlessly dispels myths and prejudices about women's role in business. Prejudices not only in the minds of men, but also of women themselves.

Red card for Machos

97 percent of the top decision-makers in the German Economy are men. Schneider's book is an impassioned plea for a course correction. A higher proportion of women in the upper floors would provide important impetus for companies and the economy as a whole.

She substantiates this thesis with sound arguments, causing many a macho among the top managers to stumble upon his own nonsense: “Ackermann went one better when he pondered future women on the Deutsche Bank Executive Board in the spring of 2011: 'But I hope that at some point it will be more colorful and beautiful too'”.

Clean up with stereotypes and prejudices

In “Women at Eye Level”, Barbara Schneider examines in detail the supposedly typical career barriers such as the desire to have children, lack of assertiveness and lack of mobility. She vigorously calls for deliberately separating from traditional roles that not only men have internalized: "Although the situation of women has improved more and more in recent decades - we can choose our job freely, have a career, have children, get married or let it be - they are clear become more dissatisfied. Women in particular seem to fear making the wrong choice.”

Make women “capable of advancement”

In the second part of her book, Schneider explains how women achieve their career goals forms and implement it piece by piece. Self-marketing and social networks are essential criteria for success. Schneider knows how to make up for possible deficits here. Not overnight. But for that sustained.

Even if the second part of the book contains numerous, specific coaching elements: Schneider does not want to deliver instant recipes and does without template-like "I-do-before-you-do-after-exercises"

No therapist style

This in no way reduces its usefulness. On the contrary. Precisely because she avoids the therapist style, act their suggestions are always realistic and credible. "Women at eye level" is a first-class career guide. Clever and insightful. Also recommended for the men in the executive floors. Because they will find enough arguments in this book to give women the right of way in the next wave of promotions.

Ursula Nuber, on the other hand, is one of the most popular psychologists in Germany. With her book, she tackles a topic that is taboo enough: depression, in this case especially women. We checked the book and classified it as very worth reading.

When the female soul breaks

In her book "Who am I without you" Ursula Nuber explores why women develop depression twice as often as men.

The qualified psychologist and deputy editor-in-chief of “Psychology today” the disease-causing factors in the social environment of those affected. And comes to the conclusion that relationship problems are the main cause.

Fairy tales instead of myths

The beginning of the book is like a fairy tale in the truest sense of the word. As a suitable analogy for depressive illnesses in women, Nuber cites the GrimmsStory “Rumpelstiltskin”.

Just as the garbage dwellers are hopelessly exposed to the demands of their own father, the king, and above all the evil man, so powerless, many women nowadays face the demands and obligations in job and family.

Rumpelstilts as a red thread

The fairy tale of the girl who is said to spin straw into gold is in "Who am I without you?" but much more than just a visual introduction. It serves as a common thread that Nuber uses to draw up her chain of arguments - from research into the causes to finding ways out of the Crisis towards the end of the book.

In between, she disenchants many myths about depression, such as the "fashion disease" burnout, which only differs from depression in its benevolent designation ("Burnout ennobles, depression stigmatizes”).

Bad relationships make you sick

The most important finding of the book is: Not Stress, hormonal changes or genetic predisposition are the driving force behind depressive illnesses. They're just reinforcing elements, according to Nuber.

Rather, lasting bad relationships and traumatic experiences of childhood, which seem to suddenly break out, lead to mental exhaustion.

Ways out of the crisis

The fact that the “suddenly” is a long process is usually hidden from outsiders. But Nuber knows what the medical histories have in common. missing Trust in others and in one's own strength play an essential role.

In her book, Nuber shows factually and convincingly how women get into the mental dead end and how they find their way out. The first step is to accept the disease and use it as an impulse for change. For this, it is essential, according to Nuber, that women accept themselves as valuable and efficient: "Women who get depressed are basically strong women".

Ursula Nuber has written a valuable book about and for women who suffer from depression or who are headed straight for the disease. It is not a classic guide, but a comprehensive inventory of a disease that is in the Society is still taboo. The book will help the women affected to break the vow of silence about their own depression.


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