Cornelia Topf

Supported for over twenty years Cornelia Topf as an international management trainer and certified Business-Training renowned Company of all sizes and Industries. In the interview she tells how much a good one Coaching costs and what to do with the selection of the coach must pay attention to.

Her focus is on target-oriented Communication and success-oriented body language. In particular, the promotion of Women is close to the heart of the doctor of economics. The managing director of metatalk Kommunikation und Training in Augsburg is the author of many specialist books and guides that have been translated into numerous languages.

Ms. Dr. Pot, coaching is a trend, hip and currently very trendy. Who else does that bring to the coach or the coachee?

It is the same with coaching as with many other transactions. At the end of the day, or better: at the end of the coaching, both sides have to satisfied be. And that depends on what you consider Objective agreed at the beginning and how exactly to check that.

Every serious coach will pay attention to this. For me it's part of the professional ethic. And besides, with me every coachee has the opportunity to get out of the ongoing process if the price-performance ratio is (more) wrong for him. But there are said to be colleagues who say: "With me you have to sign at least for x meetings or for half a year, otherwise I won't even start."

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Is the investment in coaching always worthwhile? You hear about daily rates between 3.000 and 10.000 euros ...

I consider this the tip of the iceberg. The majority of coaches should clear lie underneath. And the amount of the fee is not always decisive for the Success. Just as not everyone can or wants to wear Prada or Zegna and possibly also looks well dressed in HundM.

The calculation is quite simple and like any other Investment also: What do I want to achieve and what budget restrictions do I have? If I don't have any, I can cheerfully buy expensive ones, if I have some, I'll try to get the best price-performance ratio.

How much does a coaching cost you?

Differently, I do not like concrete sentences, which depends very much on the individual case. Depends on whether self-payer or company customer. Self-payers get cheaper. Depends also where the coaching takes place, with me in Augsburg or whether I must arrive or telephone coaching is.

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Can you give an approximate guideline?

Well, my day rate moves around the 2.000 € without journey, whereby a session usually 2 hours lasts, thus hourly rate between 200 and 300 € + VAT. But these are really only rough indications!

Since you obviously do not deserve bad! Is not this a regular coaching industry? At first coaching was highly suspect, today it is a must. There is coaching everywhere, even if it is really about esoteric Schnick-Schnack.

Yes, you can see an extreme sweep. And there are still suspicious marginal areas. I offer only business coaching, so I work with my clients on professional issues.

But I experience again and again that coaching is requested when in reality it is a conventional one Lecture or a workshop. That is still to get over and correctable.

How do such misunderstandings come about?

Either the inquirer has no clear understanding of coaching or jumps on a fashionable trend because he believes that "coaching" sells better.

In my opinion, it gets worse when promises of salvation are made in all possible areas that serious coaching cannot deliver. So always check what's behind that Term really hides.

Is not coaching often a dubious business with fear, stress and insecurity?

It can be, but from my observation it is rather rare. The clients are not on the Head fallen and rarely have such a long history of suffering behind them that you would grasp at straws.

Clients come to me solely for personal reasons product or because they have read one of my books. So they are quite well informed about me, even if they may have never done coaching before and are unsure what exactly is happening there. An experienced coach can do that fast Provide security and build trust.

How do I find the best coach?

When coaching, it is difficult to assess the question in advance: Do I find that with this coach? Solution? If I invest 5.000 and the solution to my problem is worth more to me, it may have been more worthwhile, depending on the time invested, than if I only invest 3.000 €, but I don't have any solutions or ideas have found.

And how can I find out something like this before I go to 5.000 Euro?

With me you only pay by the hour or after the whole process, that varies – individual clients that you don’t know and maybe never see again pay by the hour or get yours on account. Companies as clients usually after the process has been completed.

The financial Risks remains manageable, because one can say at any time: That was the last session. Advance payment never ever, that's the absolute blind flight and license for the coach, so to speak, earnings without performance...

That may be the business model for some ...

That would be financially deadly for me, too, I am from the recommendation. Exception: long-term clients pay well in advance, in order to secure my scarce time. But they know me and know how I work!

How to separate the wheat from the chaff? Coaching is an unprotected profession. Is this job a playground for all those who have no education, for fortune-tellers and free-riders?

You can find them everywhere and of course freelance professions are more popular, for example the job titles of journalist or trainer, more like that People

You can before decision For a coach, ask yourself: What kind of concerns do your clients typically come up with and what does an exemplary solution look like? And it's important to go to a reputable, recognized company Vocational Training to respect the coach.

And how do you find them?

This also depends on the duration of the training: In 5 days to the (good) coach is from my point of view simply not possible. My education has taken 1,5 years (400 hours). A few hints:

Is there such a thing as Gnadencoaching? Coaching as alibi, coworkers rausschmeiss? And how is this going on?

Yes, I have experienced that. The goal is to get kicked out with less hassle. One says to the person concerned Employees: "Even the coaching didn't help, so you'll see that we have to part with you".

Hopefully the labor judge, who may be involved, will see that more easily. I wrote something about this on my Metatalk Training page.

A pretty bad number ...

Sure, this is taurig and hurtful for the coachee and frustrating for the coach, if it is not pronounced. On the other hand, the coachee still has the chance to develop further and learn more about itself.

This is always a good thing, even if the Rauswurf is already decided!

But in such a case, can the coach not be used as a scapegoat and a spoiler for cowardly managers?

Outsourcing is not new and exists in many areas. It has advantages and disadvantages, and may or may not have anything to do with cowardice. In this way, company peace can be better preserved if external parties are responsible. However, the coach must also pay close attention to his reputation.

This is known by some consulting companies. When they come into the house, it can mean only layoffs, and everyone holds their breath. If a call is forwarded, the unfavorable initial situation leads to a trustworthy coaching.

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