Intelligence is important, but it is also important to deal with it in an unusual way. 3 titles do this in an unusual way. An overview.

Praise of intelligence

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First, “In Praise of Intelligence”. I really liked this book: In addition to the quintessence, according to the intelligence, the ability of a People is, his own Behavior to steer wisely and efficiently, this book contains numerous clever “secondary thoughts”:

For example, it explains very clearly how prejudice, superstition, dogamatism and ultimately fanaticism arise. Admittedly, sometimes the book is a bit gibberish and the back part is a bit weak ... but it is actually a successful philopsophic foray through the theory and practice of stupidity (and therefore the smorgasbord of quotations that are there Sinn make) and is thanks to his Optimism most enjoyable to read. Only the title is a bit bland.

How stupid are soaps?

My second title was “Soapfabrik”. The book sounded really promising: A satirical look behind the facade of TV soaps. That interested me precisely because I also make a living from writing myself. I just wanted to know: How does everyday work work behind the scenes at the dream factory.

Big disappointment

The bigger the disappointment: the story tied with stereotypes and boring dialogues should be funny, but it was just absurd. And for hardcore soap fans the story would probably be a harsh dellusion.

The whole time I was reading I was kind of waiting for something to happen. And I was wondering if the author is now the soap operas criticize or wants to imitate – she seemed a bit undecided.

Scripture for soap writers?

Discounts for your success (advertising)!

Well, maybe it's really good as a textbook for soap writers in Spe who after reading have at least a clue what to expect. After all, the author processes her own experiences here. After all, the good intention counts.

Our supermarket under the magnifying glass

In both our private and professional lives, it is beneficial to know a little more about what makes us tick - because then we can use simple tools in business.Everyday life achieve a lot. As charming as the two Best of HR - Berufebilder.de® authors Dr. Volker Kitz and Prof. Dr. Hardly anyone has examined our upper room under the tutelage of Manuel Tusch.

The psychologists analyze themselves in an entertaining and insightful way in their book “Why not thinking in our Head wants” our thinking apparatus and are among others the following Ask pursued:

Our brain is lazy - make something of it!

The first lesson given to us by the two doctors of the Psychology miss is the following: Our Brain is lazy and therefore automatically likes everything it knows.

This is the only reason why, for example, the “name letter effect” works. This experiment has shown that our brain prefers letters that appear in our name. And we often use our dates of birth when it comes to numbers as well (just think of it too eMail-Password?).

Tricks for everyday business

Hence the tip for everyday business: If you make various suggestions to your boss, ask about your birthday beforehand. If it falls on a 5.12/XNUMX, you should use the favourite Projects mark as number two. Try it!

How to get it? On almost 300 pages the two authors present different experiments and their results. For example, they ask the following questions:

Like Benjamin Franklin - popular as an egoist

The “Benjamin Franklin Effect”, for example, is also very nice, with which one becomes popular by exploiting others. As the authors describe it, you can win over others not only by doing them a favor, but also by asking them a favor.

Conclusion: With such and similar nice manipulationTricks In "Why we don't want to think in our heads" the authors provide an entertaining guide that gives us a better understanding of everyday thinking and non-thinking.

Glowing cucumbers and other mysteries

Education is also research and science. And the Reclam publishing house has published an interesting book on the subject of physics. The book contains almost 100 riddles and answers - from kitchen physics to journeys through space and time.

Mysteries of physics

The difficulty of the puzzles ranges from simple questions (running an old mechanical clock on a mountain faster or slower than down in the valley) to refined problems that require a more thorough analysis (such as: relativistic effects can cause your feet to slow down age as their head?).

The puzzles are divided into the four categories: Physics in the kitchen, Does anyone really know what time it is ?, The gravestone of the Archimedes, fantasy worlds put to the test, time travel and paradoxes of space-time.

Learning effects for surprising

I have to say that one learns a lot of surprises and finds that the assumptions of a healthy human understanding are often incompatible with the exact laws of physics.

A very interesting book. From the title, however, I had given myself more irony and wit, in fact it is a physics book, which is not always understandable for lay people. But definitely further developing and therefore very recommendable!

How we learn and remember: Good overview of the human brain!

Finally, a classic textbook that explains: How does our memory work? Which Significance have sleep and diet for its function? What is the difference between long-term, object and working memory?

The brain: fascinating object of study

The most complex human organ is a fascinating object of study, especially after brain research has made breathtaking progress in recent years.

This book presents the development of memory over the course of life, the different forms of memory, the processes of remembering and forgetting, memory strategies and the causes of memory problems and diseases.

Untypical book

The publisher once brought out a very atypical work - namely one that deals with neurobiology and not just a scientific one Audience directs. I liked it very much: all aspects of the memory function are good, and explained in a way that laypeople can understand.

A clear one Structure and many illustrations invite the reader directly. 170 memory exercises and games offer a fun incentive to explore your own memory.

additional information

A glossary, index, brief bibliographical references and further addresses round off the volume. The rich illustrations klare optical structure and the interspersed anecdotes tempt to read, without renouncing the scientific claim.

Thick praise to the publisher - a real stroke of luck, this book!


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